Perhaps the most relevant statistics data that we could gather is presented here:
Data type/Website parameter | Status or value | Our findings |
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Site title (meta) | Books, stationery, gifts and much more | WHSmith | Sticking to between 50-60 characters for meta title length is a good idea. The length of this website's meta title is 48. |
Website meta description | Welcome to WHSmith.co.uk where you can find stationery, books, eReaders, toys and games, and many more products. Shop online or find out more about us here. | The length of the meta description is 156 characters. Google recommends up to around 280-320 characters at the most. |
Website load speed | Approximately 0.4485 seconds | Website load speed is on a good level, great! But if an improvement can be made, it's always for the better. |
Rank by Alexa | 38,994 | The site is among the more popular ones, according to Alexa. How accurate the rank is remains a question. |
Global rank by Quantcast | 52,838, after last update | According to Quantcast metris, the website is quite popular. |
Homepage links | Approximately 322 | A good amount of links and nothing to worry about. |
Pages linking back | We counted 1,946 | A great amount of backlinks. |
Size of page HTML | 89.5KB | This is a very good result, as search engines prioritize websites that are quick to load. |
Server data | Server seems to be online. IP adress for this domain is 80.69.31.89. | Due to lack of data, we can't provide a meaningful insight. |
The basic overview not enough? Let's dive deeper.
A website is not just Quantcast ranks and meta information. There is a whole lot more to it. Let's give it a proper look now, shall we?
Data type/Website parameter | Status or value | Our findings |
---|---|---|
Categories of the website | Shopping Entertainment Regional Europe United Kingdom Business and Economy Shopping Stores |
These are not only the possible categories the website falls into, but also areas of interest of the main target audience. |
Similar websites | abebooks.com amazon.co.uk argos.co.uk barnesandnoble.com bookfinder.com currys.co.uk ebay.co.uk foyles.co.uk hmv.com marksandspencer.com next.co.uk paperchase.co.uk ryman.co.uk sainsburys.co.uk shop.abc.net.au staples.co.uk tesco.com waterstones.com |
While we can't speak with a hundred percent certainty, these website seem to fall into the same category as whsmith.co.uk. Thus, they probably target the same audience and, likely, keywords. |
Commonly visited | mailonline.newspaperdirect.com usedbooksearch.co.uk booksetc.co.uk paperchase.co.uk waterstones.com |
Frequent visitors of whsmith.co.uk are also interested in these websites. |
Website safety is a key factor that should not be underestimated. After all, our computers and personal information stored on them are not as secure as one might think - the recent flaws found in microprocessors only confirm this. There is more than one source for finding out if a website is safe to visit or not, some more dependable than others. In this section we'll try to cover all the bases, if at all possible.
The following statistics are provided only as an approximation. We can't guarantee the numbers are absolutely correct, but we do believe they are very much within the ballpark and, as such, can give a pretty good idea about the popularity of this website.
Let's start with some telling numbers and then break it all down.
Data type/Website parameter | Status or value | Our findings |
---|---|---|
Approximate monthly visitors | 1.67M | The website appears to be extremely popular. |
Traffic delta | +3.18% | Over the past month, the traffic has increased. |
Average visit time | 00:02:50 | Visitors spend a decent amount of time reading the website. |
whsmith.co.uk Visit Traffic Bounce Rate | 47.49% | A pretty good amount of visitors find valuable information here without going back to search results. |
Alexa, perhaps the oldest ranking system of its sort, bases it's website rating on approximated number of visitors of a specific page. In other words, the more visitors, the higher the global and local ranks. As of recently, Alexa has well over four million websites ranked. Having said all that, Alexa rank should be taken with a grain of salt. Or a massive bucketload. In other words, we think it to be greatly overrated, as it never takes into account how popular a website is within its niche.
QUANTCAST is very similar to Alexa, though perhaps enjoys an overall better user opinion even if, by comparison, the data processing company's rank index is smaller. The main interest of QUANTCAST is real-time audience analysis, so again the rank is based on traffic. QUANTCAST gathers this data mainly for advertising purposes of other companies. We know that, so far, QUANTCAST has ranked 82,052,421 websites, give or take a few. With all of this said, Quantcast rank is not really any more useful than that of Alexa and most similar ranking systems. Few of them, if any, take context into account and rate websites purely on traffic numbers (guesstimated, in so many cases). It's by far not the most accurate representation of a website's worth.
What is a server? It's basically a physical storage device (one that, sometimes, makes up several virtual servers for the cheaper shared hosting) that holds all the files and databases associated with a specific website or websites. Obviously, it's a touch more complicated than that (servers also have processors), but the essence is quite simple - your browser contacts the server, which then sends all the neccessary information and files to your computer. Each physical server has a unique IP address assigned to it, too, for easy recognition.
If you need more raw data, here's what we managed to gather:
Header information |
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HTTP/1.1 200 OK Server: Apache Vary: Accept-Encoding Cache-Control: max-age=1800 Content-Type: text/html;charset=UTF-8 Access-Control-Allow-Credentials: true Date: Wed, 14 Jun 2017 11:42:54 GMT Pragma: No-cache Origin: 20 Access-Control-Allow-Origin: https://www.whsmith.co.uk Accept-Ranges: bytes X-Frame-Options: SAMEORIGIN Content-Length: 90976 Connection: Keep-Alive X-Cache-Info: cached |
WHOIS entry |
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Domain name: whsmith.co.uk Registrant: WH Smith High Street Limited Trading as: WH Smith High Street Limited Registrant type: UK Limited Company, (Company number: 6560339) Registrant's address: Greenbridge Road Swindon Wiltshire SN3 3RX United Kingdom Data validation: Nominet was able to match the registrant's name and address against a 3rd party data source on 10-Dec-2012 Registered through: NetNames Limited URL: http://www.netnames.co.uk Registrar: Ascio Technologies Inc. Denmark ? filial af Ascio Technologies Inc. USA t/a Ascio Technologies inc [Tag = ASCIO] URL: http://www.ascio.com Relevant dates: Registered on: before Aug-1996 Expiry date: 23-Sep-2017 Last updated: 22-Sep-2015 Registration status: Registered until expiry date. Name servers: ns1.netnames.net ns2.netnames.net ns5.netnames.net ns6.netnames.net WHOIS lookup made at 23:36:52 26-Apr-2017 -- This WHOIS information is provided for free by Nominet UK the central registry for .uk domain names. This information and the .uk WHOIS are: Copyright Nominet UK 1996 - 2017. You may not access the .uk WHOIS or use any data from it except as permitted by the terms of use available in full at http://www.nominet.uk/whoisterms, which includes restrictions on: (A) use of the data for advertising, or its repackaging, recompilation, redistribution or reuse (B) obscuring, removing or hiding any or all of this notice and (C) exceeding query rate or volume limits. The data is provided on an 'as-is' basis and may lag behind the register. Access may be withdrawn or restricted at any time. |
Typos are not uncommon, not even with website addresses. More than that, the more popular the website, the more typos there tend to happen. We have gathered and generated the following list of most frequently encountered mistypes for whsmith.co.uk:
Here is a list of some more reports for you to check. If you found this one on whsmith.co.uk useful, the following list will be of interest to you, too:
This list contains 370 top level domain variantions for whsmith.co.uk domain name: