Website SEO Analysis
In-Depth

Detailed Website Analysis

The basic overview not enough? Let's dive deeper.

Page speed overview

• It takes around 1.4392 seconds for the homepage to fully load. This is a very good result, as search engines prioritize websites that are quick to load.
• It's worth to note the HTML of the page is around 14.8 kilobytes in size. A good result that should not impact load speed in any negative way.
• Judging by tags, the homepage contains at least 3 images. A great amount! Not too many, at least. Images should not impact page load speed negatively.
• Our database tells us around 31 server requests are made before the homepage is loaded completely. This is a pleasingly low number of server requests and adds to the improvement of website load speed.

Alexa rank up close and personal

Alexa, perhaps the oldest ranking system of its sort, bases it's website rating on approximated number of visitors of a specific page. In other words, the more visitors, the higher the global and local ranks. As of recently, Alexa has well over four million websites ranked. Having said all that, Alexa rank should be taken with a grain of salt. Or a massive bucketload. In other words, we think it to be greatly overrated, as it never takes into account how popular a website is within its niche.

• Alexa claims thebeermerchant.co.za takes up 992,029 place globally, among all the indexed websites. We updated this information on 2013-12-21.
• Compare that to the best rank this website has taken 2013-11-19, which is 648,654.
• As far as we know, the worst position for thebeermerchant.co.za was 992,029 (on 2013-12-21).
• The average Alexa rank for thebeermerchant.co.za is 836,895 at this time.

Host Server In-Depth

What is a server? It's basically a physical storage device (one that, sometimes, makes up several virtual servers for the cheaper shared hosting) that holds all the files and databases associated with a specific website or websites. Obviously, it's a touch more complicated than that (servers also have processors), but the essence is quite simple - your browser contacts the server, which then sends all the neccessary information and files to your computer. Each physical server has a unique IP address assigned to it, too, for easy recognition.

• The current IP address for this website's server is 197.221.4.231.
• Server seems to be online.

HTTP header and raw WHOIS entry

If you need more raw data, here's what we managed to gather:

HTTP/1.1 200 OK
Date: Sun, 02 Jul 2017 06:02:35 GMT
Server: Apache
Link: <http://thebeermerchant.co.za/wp-json/>; rel="https://api.w.org/", <http://thebeermerchant.co.za/>; rel=shortlink
Transfer-Encoding: chunked
Content-Type: text/html; charset=UTF-8

Domain Name: thebeermerchant.co.za
Domain ID: dom_2H2LL--1
WHOIS Server: coza-whois12.dns.net.za
Updated Date: 2017-07-03T11:40:08Z
Creation Date: 2013-07-02T09:39:00Z
Registry Expiry Date: 2018-07-02T09:39:00Z
Sponsoring Registrar: Hostking
Domain Status: ok https://icann.org/epp#ok
Registrant ID: 98873db90330058
Registrant Name: Martin Tucker
Registrant Organization:
Registrant Street: 302 Palm Beach, Cassell Road Sea Point
Registrant City: Cape Town
Registrant State/Province: Western Cape
Registrant Postal Code: 8005
Registrant Country: ZA
Registrant Phone: +27.0834106010
Registrant Phone Ext:
Registrant Fax:
Registrant Fax Ext:
Registrant Email: mart.
Admin ID: 98873db90330058
Admin Name: Martin Tucker
Admin Organization:
Admin Street: 302 Palm Beach, Cassell Road Sea Point
Admin City: Cape Town
Admin State/Province: Western Cape
Admin Postal Code: 8005
Admin Country: ZA
Admin Phone: +27.0834106010
Admin Phone Ext:
Admin Fax:
Admin Fax Ext:
Admin Email: mart.
Billing ID: 98873db90330058
Billing Name: Martin Tucker
Billing Organization:
Billing Street: 302 Palm Beach, Cassell Road Sea Point
Billing City: Cape Town
Billing State/Province: Western Cape
Billing Postal Code: 8005
Billing Country: ZA
Billing Phone: +27.0834106010
Billing Phone Ext:
Billing Fax:
Billing Fax Ext:
Billing Email: mart.
Tech ID: 98873db90330058
Tech Name: Martin Tucker
Tech Organization:
Tech Street: 302 Palm Beach, Cassell Road Sea Point
Tech City: Cape Town
Tech State/Province: Western Cape
Tech Postal Code: 8005
Tech Country: ZA
Tech Phone: +27.0834106010
Tech Phone Ext:
Tech Fax:
Tech Fax Ext:
Tech Email: mart.
Name Server: ns1.potentiate.co.za
Name Server: ns2.potentiate.co.za
DNSSEC: unsigned
>>> Last update of WHOIS database: 2017-07-08T19:27:25Z <<<