Perhaps the most relevant statistics data that we could gather is presented here:
Data type/Website parameter | Status or value | Our findings |
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Site title (meta) | STIHL Australia | STIHL | Sticking to between 50-60 characters for meta title length is a good idea. The length of this website's meta title is 23. |
Website meta description | Our extensive range of Chainsaws, Brush Cutters, Hedge Trimmers, Leaf Blowers, High-Pressure Cleaners and Protective Clothing helps you get the job done. | The length of the meta description is 153 characters. Google recommends up to around 280-320 characters at the most. |
Metadata keywords | Stihl, chain saws, brushcutters, hedge trimmers, clearing saws, high-pressure cleaners | Oh. It's unexpected, to put it mildly, to see meta keywords still being used. After all, they are no longer a ranking factor and associate with spam more than anything else. |
Website load speed | Approximately 1.0492 seconds | Website load speed is on a good level, great! But if an improvement can be made, it's always for the better. |
Rank by Alexa | 383,551 | We are not fans of the Alexa rank, but if we base our assumptions on it, the website is not that popular. |
Global rank by Quantcast | 83,705, after last update | According to Quantcast metris, the website is quite popular. |
Homepage links | Approximately 56 | A good amount of links and nothing to worry about. |
Pages linking back | We counted 10 | Such a low amount of backlinks is insufficient and either shows the website is of low quality, or does not reach a wide audience. |
Size of page HTML | 18.4KB | This is a very good result, as search engines prioritize websites that are quick to load. |
Server data | Server seems to be online. IP adress for this domain is 23.12.41.11. | The location of the server is in Herrenberg, Baden-württemberg Region, Germany. The hosting service is provided by a known, trustworthy company. |
The basic overview not enough? Let's dive deeper.
Alexa, perhaps the oldest ranking system of its sort, bases it's website rating on approximated number of visitors of a specific page. In other words, the more visitors, the higher the global and local ranks. As of recently, Alexa has well over four million websites ranked. Having said all that, Alexa rank should be taken with a grain of salt. Or a massive bucketload. In other words, we think it to be greatly overrated, as it never takes into account how popular a website is within its niche.
QUANTCAST is very similar to Alexa, though perhaps enjoys an overall better user opinion even if, by comparison, the data processing company's rank index is smaller. The main interest of QUANTCAST is real-time audience analysis, so again the rank is based on traffic. QUANTCAST gathers this data mainly for advertising purposes of other companies. We know that, so far, QUANTCAST has ranked 296,500,565 websites, give or take a few. With all of this said, Quantcast rank is not really any more useful than that of Alexa and most similar ranking systems. Few of them, if any, take context into account and rate websites purely on traffic numbers (guesstimated, in so many cases). It's by far not the most accurate representation of a website's worth.
What is a server? It's basically a physical storage device (one that, sometimes, makes up several virtual servers for the cheaper shared hosting) that holds all the files and databases associated with a specific website or websites. Obviously, it's a touch more complicated than that (servers also have processors), but the essence is quite simple - your browser contacts the server, which then sends all the neccessary information and files to your computer. Each physical server has a unique IP address assigned to it, too, for easy recognition.
If you need more raw data, here's what we managed to gather:
Header information |
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HTTP/1.1 301 Moved Permanently Date: Thu, 26 May 2016 18:29:42 GMT Server: Apache Content-Type: text/html; charset=UTF-8 Location: http://www.stihl.com.au/ X-Powered-By: ASP.NET Content-Length: 147 Vary: Accept-Encoding HTTP/1.1 200 OK Server: Apache Content-Type: text/html; charset=utf-8 X-AspNet-Version: 2.0.50727 X-Powered-By: ASP.NET Cache-Control: private, max-age=14400 Expires: Thu, 26 May 2016 22:29:44 GMT Date: Thu, 26 May 2016 18:29:44 GMT Content-Length: 24217 Connection: keep-alive Set-Cookie: ASP.NET_SessionId=d4n5az45knjl3055wedhqw45; path=/; HttpOnly |
WHOIS entry |
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Domain Name: stihl.com.au Last Modified: 02-Sep-2015 04:19:12 UTC Status: ok Registrar Name: Melbourne IT Registrant: Stihl Pty Ltd Registrant ID: OTHER 004 881 145 Eligibility Type: Other Registrant Contact ID: X118897336888446 Registrant Contact Name: Robert Conroy Registrant Contact Email: Visit whois.ausregistry.com.au for Web based WhoIs Tech Contact ID: X118897336888446 Tech Contact Name: Robert Conroy Tech Contact Email: Visit whois.ausregistry.com.au for Web based WhoIs Name Server: dns1.optus.net.au Name Server IP: 192.65.90.202 Name Server: dns0.optus.net.au Name Server IP: 202.139.83.3 DNSSEC: unsigned |
Typos are not uncommon, not even with website addresses. More than that, the more popular the website, the more typos there tend to happen. We have gathered and generated the following list of most frequently encountered mistypes for stihl.com.au:
Here is a list of some more reports for you to check. If you found this one on stihl.com.au useful, the following list will be of interest to you, too:
This list contains 370 top level domain variantions for stihl.com.au domain name: