Perhaps the most relevant statistics data that we could gather is presented here:
Data type/Website parameter | Status or value | Our findings |
---|---|---|
Site title (meta) | Australian Breaking News Headlines & World News Online | SMH.com.au | Sticking to between 50-60 characters for meta title length is a good idea. The length of this website's meta title is 71. |
Website meta description | Breaking news from Sydney, Australia and the world. Features the latest business, sport, entertainment, travel, lifestyle, and technology news. | The length of the meta description is 143 characters. Google recommends up to around 280-320 characters at the most. |
Website load speed | Approximately 1.1011 seconds | Website load speed is on a good level, great! But if an improvement can be made, it's always for the better. |
Rank by Alexa | 2,299 | The website is very well known according to Alexa. Take that for what it's worth. |
Global rank by Quantcast | 6,122, after last update | According to Quantcast, the website is very well known. |
Homepage links | Approximately 615 | Such an amount of links on a homepage might raise a question or two. |
Pages linking back | We counted 240,664 | A great amount of backlinks. |
Size of page HTML | 306.7KB | This is a very good result, as search engines prioritize websites that are quick to load. |
Server data | Server seems to be online. IP adress for this domain is 165.254.47.136. | The location of the server is in Sydney, New South Wales, Australia. The hosting service is provided by a known, trustworthy company. |
The basic overview not enough? Let's dive deeper.
A website is not just Quantcast ranks and meta information. There is a whole lot more to it. Let's give it a proper look now, shall we?
Data type/Website parameter | Status or value | Our findings |
---|---|---|
Categories of the website | News Newspapers Regional Australia New South Wales Regional Oceania Australia New South Wales Localities S Sydney CBD News and Media |
These are not only the possible categories the website falls into, but also areas of interest of the main target audience. |
Similar websites | abc.net.au news.com.au theaustralian.com.au dailytelegraph.com.au theage.com.au |
While we can't speak with a hundred percent certainty, these website seem to fall into the same category as smh.com.au. Thus, they probably target the same audience and, likely, keywords. |
The following statistics are provided only as an approximation. We can't guarantee the numbers are absolutely correct, but we do believe they are very much within the ballpark and, as such, can give a pretty good idea about the popularity of this website.
Let's start with some telling numbers and then break it all down.
Data type/Website parameter | Status or value | Our findings |
---|---|---|
Average visit time | 7:28 | This is a good amount of time for visitors to spend on the website on average, great result! |
Alexa, perhaps the oldest ranking system of its sort, bases it's website rating on approximated number of visitors of a specific page. In other words, the more visitors, the higher the global and local ranks. As of recently, Alexa has well over four million websites ranked. Having said all that, Alexa rank should be taken with a grain of salt. Or a massive bucketload. In other words, we think it to be greatly overrated, as it never takes into account how popular a website is within its niche.
QUANTCAST is very similar to Alexa, though perhaps enjoys an overall better user opinion even if, by comparison, the data processing company's rank index is smaller. The main interest of QUANTCAST is real-time audience analysis, so again the rank is based on traffic. QUANTCAST gathers this data mainly for advertising purposes of other companies. We know that, so far, QUANTCAST has ranked 3,836,202 websites, give or take a few. With all of this said, Quantcast rank is not really any more useful than that of Alexa and most similar ranking systems. Few of them, if any, take context into account and rate websites purely on traffic numbers (guesstimated, in so many cases). It's by far not the most accurate representation of a website's worth.
What is a server? It's basically a physical storage device (one that, sometimes, makes up several virtual servers for the cheaper shared hosting) that holds all the files and databases associated with a specific website or websites. Obviously, it's a touch more complicated than that (servers also have processors), but the essence is quite simple - your browser contacts the server, which then sends all the neccessary information and files to your computer. Each physical server has a unique IP address assigned to it, too, for easy recognition.
If you need more raw data, here's what we managed to gather:
Header information |
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HTTP/1.1 301 Moved Permanently Content-Type: text/html; charset=iso-8859-1 Date: Tue, 09 Feb 2016 16:38:16 GMT Location: http://www.smh.com.au/ Server: Apache Vary: Accept-Encoding Content-Length: 230 Connection: keep-alive HTTP/1.1 200 OK Server: Fairfax CMS (Static) Content-Length: 376628 Content-Type: text/html; charset=utf-8 ETag: "e3bfe4e7e028ab7efa6e0907045f0461" X-Varnish: 2303267631 2303265486 X-ESI-Enable: 1 Cache-Control: max-age=30 Date: Tue, 09 Feb 2016 16:38:17 GMT Connection: keep-alive |
WHOIS entry |
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Domain Name: smh.com.au Last Modified: 28-Oct-2015 05:15:52 UTC Status: serverDeleteProhibited (Protected by .auLOCKDOWN) Status: serverUpdateProhibited (Protected by .auLOCKDOWN) Registrar Name: Corporation Service Company (Australia) Pty Ltd Registrant: FAIRFAX MEDIA PUBLICATIONS PTY LIMITED Registrant ID: ACN 003 357 720 Eligibility Type: Other Registrant Contact ID: 0499575E68975307 Registrant Contact Name: Admin Contact Fairfax Digital Registrant Contact Email: Visit whois.ausregistry.com.au for Web based WhoIs Tech Contact ID: 9435972E6886D717 Tech Contact Name: Admin Contact Fairfax Digital Tech Contact Email: Visit whois.ausregistry.com.au for Web based WhoIs Name Server: ns-609.awsdns-12.net Name Server: ns-322.awsdns-40.com Name Server: ns-1164.awsdns-17.org Name Server: ns-2042.awsdns-63.co.uk DNSSEC: unsigned |
Typos are not uncommon, not even with website addresses. More than that, the more popular the website, the more typos there tend to happen. We have gathered and generated the following list of most frequently encountered mistypes for smh.com.au:
Here is a list of some more reports for you to check. If you found this one on smh.com.au useful, the following list will be of interest to you, too:
This list contains 370 top level domain variantions for smh.com.au domain name: