Website SEO Analysis
In-Depth

Detailed Website Analysis

The basic overview not enough? Let's dive deeper.

platinumdirectfinance.com.au Data In-Depth

A website is not just Quantcast ranks and meta information. There is a whole lot more to it. Let's give it a proper look now, shall we?

platinumdirectfinance.com.au Traffic Statistics

The following statistics are provided only as an approximation. We can't guarantee the numbers are absolutely correct, but we do believe they are very much within the ballpark and, as such, can give a pretty good idea about the popularity of this website.
Let's start with some telling numbers and then break it all down.

Page speed overview

• It takes around 15.086 seconds for the homepage to fully load. If it were up to us, we'd urge the webmaster to improve. The result isn't very good, you see. Just saying.
• It's worth to note the HTML of the page is around 46.5 kilobytes in size. A good result that should not impact load speed in any negative way.
• Judging by tags, the homepage contains at least 6 images. A great amount! Not too many, at least. Images should not impact page load speed negatively.
• Our database tells us around 71 server requests are made before the homepage is loaded completely. Wow, that's a lot. Certainly, so many server requests contribute to slower page load times.

Alexa rank up close and personal

Alexa, perhaps the oldest ranking system of its sort, bases it's website rating on approximated number of visitors of a specific page. In other words, the more visitors, the higher the global and local ranks. As of recently, Alexa has well over four million websites ranked. Having said all that, Alexa rank should be taken with a grain of salt. Or a massive bucketload. In other words, we think it to be greatly overrated, as it never takes into account how popular a website is within its niche.

• Alexa claims platinumdirectfinance.com.au takes up 979,737 place globally, among all the indexed websites. We updated this information on 2016-01-22.
• Compare that to the best rank this website has taken 2016-01-19, which is 966,983.
• The delta of this rank over the last three months is around 446632.
• As far as we know, the worst position for platinumdirectfinance.com.au was 990,733 (on 2016-01-12).
• The average Alexa rank for platinumdirectfinance.com.au is 978,264 at this time.

Host Server In-Depth

What is a server? It's basically a physical storage device (one that, sometimes, makes up several virtual servers for the cheaper shared hosting) that holds all the files and databases associated with a specific website or websites. Obviously, it's a touch more complicated than that (servers also have processors), but the essence is quite simple - your browser contacts the server, which then sends all the neccessary information and files to your computer. Each physical server has a unique IP address assigned to it, too, for easy recognition.

• The current IP address for this website's server is 119.9.8.147.
• Website is hosted on a server that is located in Sydney, which is in New South Wales, Australia. The zip is 2000.
• Server seems to be online.

HTTP header and raw WHOIS entry

If you need more raw data, here's what we managed to gather:

HTTP/1.1 301 Moved Permanently
Date: Tue, 07 Jun 2016 07:28:59 GMT
Server: Apache/2.2.29 (Unix) mod_ssl/2.2.29 OpenSSL/0.9.8e-fips-rhel5 mod_bwlimited/1.4
X-Powered-By: PHP/5.4.40
Vary: Cookie
X-Pingback: http://www.platinumdirectfinance.com.au/xmlrpc.php
Location: http://www.platinumdirectfinance.com.au/
Transfer-Encoding: chunked
Content-Type: text/html; charset=UTF-8

HTTP/1.1 200 OK
Date: Tue, 07 Jun 2016 07:29:00 GMT
Server: Apache/2.2.29 (Unix) mod_ssl/2.2.29 OpenSSL/0.9.8e-fips-rhel5 mod_bwlimited/1.4
Last-Modified: Mon, 06 Jun 2016 22:46:20 GMT
ETag: "35901d0-91ee-534a3d74cc700"
Accept-Ranges: bytes
Content-Length: 37358
Cache-Control: max-age=3, must-revalidate
Expires: Tue, 07 Jun 2016 07:29:03 GMT
Vary: Accept-Encoding,Cookie
Content-Type: text/html; charset=UTF-8

Domain Name:









 platinumdirectfinance.com.au Last Modified:








 01-Mar-2015 20:38:34 UTC Status:












ok Registrar Name:








Web Address Registration
Registrant:










Platinum Direct Finance Eligibility Type:







Company Eligibility Name:







Platinum Direct Finance Eligibility ID:








VIC BN B1988005J
Registrant Contact ID:




 R-000645958-SN Registrant Contact Name:



 Mark Beavis Registrant Contact Email:



Visit whois.ausregistry.com.au for Web based WhoIs
Tech Contact ID:







 C-001106397-SN Tech Contact Name:






 Adam Dickinson Tech Contact Email:






Visit whois.ausregistry.com.au for Web based WhoIs
Name Server:









 b.ns.zerigo.net Name Server:









 c.ns.zerigo.net Name Server:









 e.ns.zerigo.net Name Server:









 a.ns.zerigo.net Name Server:









 d.ns.zerigo.net DNSSEC:












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