Website SEO Analysis
In-Depth

Detailed Website Analysis

The basic overview not enough? Let's dive deeper.

Page speed overview

• It takes around 5.9676 seconds for the homepage to fully load. If it were up to us, we'd urge the webmaster to improve. The result isn't very good, you see. Just saying.
• It's worth to note the HTML of the page is around 42.4 kilobytes in size. A good result that should not impact load speed in any negative way.
• Judging by tags, the homepage contains at least 5 images. A great amount! Not too many, at least. Images should not impact page load speed negatively.
• Our database tells us around 66 server requests are made before the homepage is loaded completely. Wow, that's a lot. Certainly, so many server requests contribute to slower page load times.

Alexa rank up close and personal

Alexa, perhaps the oldest ranking system of its sort, bases it's website rating on approximated number of visitors of a specific page. In other words, the more visitors, the higher the global and local ranks. As of recently, Alexa has well over four million websites ranked. Having said all that, Alexa rank should be taken with a grain of salt. Or a massive bucketload. In other words, we think it to be greatly overrated, as it never takes into account how popular a website is within its niche.

• Alexa claims nightlightnews.com takes up 985,511 place globally, among all the indexed websites. We updated this information on 2015-04-17.
• Compare that to the best rank this website has taken 2014-04-27, which is 541,884.
• The delta of this rank over the last three months is around 549207.
• As far as we know, the worst position for nightlightnews.com was 999,711 (on 2014-06-27).
• The average Alexa rank for nightlightnews.com is 837,984 at this time.

QUANTCAST rating in detail

QUANTCAST is very similar to Alexa, though perhaps enjoys an overall better user opinion even if, by comparison, the data processing company's rank index is smaller. The main interest of QUANTCAST is real-time audience analysis, so again the rank is based on traffic. QUANTCAST gathers this data mainly for advertising purposes of other companies. We know that, so far, QUANTCAST has ranked 216,558,221 websites, give or take a few. With all of this said, Quantcast rank is not really any more useful than that of Alexa and most similar ranking systems. Few of them, if any, take context into account and rate websites purely on traffic numbers (guesstimated, in so many cases). It's by far not the most accurate representation of a website's worth.

• As reported by Quantcast, the website takes up 77,794 place globally. This rating was last checked on 2015-02-05.
• The best Quantcast rank of 77,185 was achieved on 2015-01-06.
• As far as we know, the worst position for nightlightnews.com was 393,278 (on 2014-03-06).

Host Server In-Depth

What is a server? It's basically a physical storage device (one that, sometimes, makes up several virtual servers for the cheaper shared hosting) that holds all the files and databases associated with a specific website or websites. Obviously, it's a touch more complicated than that (servers also have processors), but the essence is quite simple - your browser contacts the server, which then sends all the neccessary information and files to your computer. Each physical server has a unique IP address assigned to it, too, for easy recognition.

• The current IP address for this website's server is 162.144.122.2.
• Website is hosted on a server that is located in Provo, which is in Utah, United States. The zip is 84606.
• Server seems to be online.

HTTP header and raw WHOIS entry

If you need more raw data, here's what we managed to gather:

HTTP/1.1 301 Moved Permanently
Server: nginx/1.10.1
Date: Sun, 19 Jun 2016 08:35:42 GMT
Content-Type: text/html; charset=iso-8859-1
Content-Length: 234
Connection: keep-alive
Location: http://nightlightnews.org/
Accept-Ranges: bytes
X-Varnish: 805685721
Age: 0
Via: 1.1 varnish
X-Cache: MISS

HTTP/1.1 200 OK
Server: nginx/1.10.1
Date: Sun, 19 Jun 2016 08:35:43 GMT
Content-Type: text/html; charset=UTF-8
Content-Length: 24984
Connection: keep-alive
X-Pingback: http://nightlightnews.org/xmlrpc.php
Link: <http://nightlightnews.org/>; rel=shortlink
Expires: Thu, 19 Nov 1981 08:52:00 GMT
Cache-Control: no-store, no-cache, must-revalidate, post-check=0, pre-check=0
Pragma: no-cache
Accept-Ranges: bytes
X-Varnish: 805685722
Age: 0
Via: 1.1 varnish
X-Cache: MISS

% IANA WHOIS server % for more information on IANA, visit http://www.iana.org % % Error: Invalid query