Perhaps the most relevant statistics data that we could gather is presented here:
Data type/Website parameter | Status or value | Our findings |
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Site title (meta) | Nestlé Baby | Infant nutrition & support, designed for every milestone. | Sticking to between 50-60 characters for meta title length is a good idea. The length of this website's meta title is 82. |
Website meta description | Nestlé Baby, over 140 years of infant nutrition research and development, providing the right nutritional information and products, at the right time. | The length of the meta description is 157 characters. Google recommends up to around 280-320 characters at the most. |
Metadata keywords | Nestlé Baby, Nestlé Baby Program, baby’s first foods, first trimester, second trimester, third trimester, infant nutrition, infant formula, Prenatal Multivitamins, Materna, Good Start, Gerber, baby cereal, preconception, prenatal, pregnancy, postnatal | Oh. It's unexpected, to put it mildly, to see meta keywords still being used. After all, they are no longer a ranking factor and associate with spam more than anything else. |
Website load speed | Approximately 4.6204 seconds | It takes too long to load the website – we would suggest the webmaster to look into it. |
Rank by Alexa | 995,919 | We are not fans of the Alexa rank, but if we base our assumptions on it, the website is not that popular. |
Global rank by Quantcast | 597,441, after last update | Based on the gathered data, Quantcast does not consider this website to be popular. Take it for what it's worth. |
Homepage links | Approximately 248 | A good amount of links and nothing to worry about. |
Pages linking back | We counted 4 | Such a low amount of backlinks is insufficient and either shows the website is of low quality, or does not reach a wide audience. |
Size of page HTML | 112.2KB | If it were up to us, we'd urge the webmaster to improve. The result isn't very good, you see. Just saying. |
Server data | Server seems to be online. IP adress for this domain is 149.126.72.133. | Due to lack of data, we can't provide a meaningful insight. |
Status of domain | Date of registry: 2003-07-24 00:00:00 | Due to lack of data, we can't provide a meaningful insight. nestle-baby.ca has been registered at Tucows.com Co. |
The basic overview not enough? Let's dive deeper.
A website is not just Quantcast ranks and meta information. There is a whole lot more to it. Let's give it a proper look now, shall we?
Data type/Website parameter | Status or value | Our findings |
---|---|---|
Similar websites | nestle.ca enfamil.ca gerber.com forbaby.co.nz similac.ca |
While we can't speak with a hundred percent certainty, these website seem to fall into the same category as nestle-baby.ca. Thus, they probably target the same audience and, likely, keywords. |
The following statistics are provided only as an approximation. We can't guarantee the numbers are absolutely correct, but we do believe they are very much within the ballpark and, as such, can give a pretty good idea about the popularity of this website.
Let's start with some telling numbers and then break it all down.
Data type/Website parameter | Status or value | Our findings |
---|---|---|
Average visit time | 3:51 | This is a good amount of time for visitors to spend on the website on average, great result! |
Alexa, perhaps the oldest ranking system of its sort, bases it's website rating on approximated number of visitors of a specific page. In other words, the more visitors, the higher the global and local ranks. As of recently, Alexa has well over four million websites ranked. Having said all that, Alexa rank should be taken with a grain of salt. Or a massive bucketload. In other words, we think it to be greatly overrated, as it never takes into account how popular a website is within its niche.
QUANTCAST is very similar to Alexa, though perhaps enjoys an overall better user opinion even if, by comparison, the data processing company's rank index is smaller. The main interest of QUANTCAST is real-time audience analysis, so again the rank is based on traffic. QUANTCAST gathers this data mainly for advertising purposes of other companies. We know that, so far, QUANTCAST has ranked 181,353,484 websites, give or take a few. With all of this said, Quantcast rank is not really any more useful than that of Alexa and most similar ranking systems. Few of them, if any, take context into account and rate websites purely on traffic numbers (guesstimated, in so many cases). It's by far not the most accurate representation of a website's worth.
What is a server? It's basically a physical storage device (one that, sometimes, makes up several virtual servers for the cheaper shared hosting) that holds all the files and databases associated with a specific website or websites. Obviously, it's a touch more complicated than that (servers also have processors), but the essence is quite simple - your browser contacts the server, which then sends all the neccessary information and files to your computer. Each physical server has a unique IP address assigned to it, too, for easy recognition.
If you need more raw data, here's what we managed to gather:
Header information |
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HTTP/1.1 301 Moved Permanently Location: http://www.nestle-baby.ca/ Content-Length: 0 Connection: close HTTP/1.1 200 OK Date: Mon, 23 May 2016 07:07:42 GMT Server: Apache X-Frame-Options: SAMEORIGIN X-Drupal-Cache: MISS Set-Cookie: SESScdca25c377aee772aaf0b3c56d2040e8=t4etMqfkv1v4ZL1Z0HmvfpZz2Y2XLdaA_ykIeU5g2RE; path=/; HttpOnly Expires: Sun, 19 Nov 1978 05:00:00 GMT Cache-Control: no-cache, must-revalidate, post-check=0, pre-check=0 Content-Language: eng X-Generator: Drupal 7 (http://drupal.org) Link: <http://www.nestle-baby.ca/en>; rel="shortlink",<http://www.nestle-baby.ca/en>; rel="canonical" Transfer-Encoding: chunked Content-Type: text/html; charset=utf-8 Set-Cookie: visid_incap_166515=3qvCpifIQRqh35HEJ0yySi6sQlcAAAAAQUIPAAAAAADN77rVGswQchlWc/+RN4nc; expires=Mon, 22 May 2017 08:51:15 GMT; path=/; Domain=.nestle-baby.ca Set-Cookie: incap_ses_224_166515=5cJ9bh8JX1w63dUZ+s4bA0KsQlcAAAAAz2mxge/evRnA8mmznDbaeQ==; path=/; Domain=.nestle-baby.ca Set-Cookie: ___utmvmBVuisZI=IOHFpfEEwgc; path=/; Max-Age=900 Set-Cookie: ___utmvaBVuisZI=KhlcoSP; path=/; Max-Age=900 Set-Cookie: ___utmvbBVuisZI=sZk XSqORala: rtb; path=/; Max-Age=900 X-Iinfo: 9-41731468-41731469 NNNN CT(187 -1 0) RT(1463987261764 0) q(0 0 2 0) r(44 44) U2 X-CDN: Incapsula |
WHOIS entry |
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Domain name: nestle-baby.ca Domain status: registered Creation date: 2003/07/24 Expiry date: 2016/07/24 Updated date: 2015/08/06 DNSSEC: Unsigned Registrar: Name: Tucows.com Co. Number: 156 Registrant: Name: Nestle Canada Inc. Administrative contact: Name: Abu Sayem Postal address: 25 West Sheppard Avenue Toronto ON M2N6S8 Canada Phone: +1.4162183030 Fax: Email: [email protected] Technical contact: Name: Victor Flores Postal address: Avenue Nestle 55 Vevey Vaud 1800 Switzerland Phone: +41.219242700 Fax: Email: [email protected] Name servers: amsdns1.nestle.com aoadns1.nestle.com ctrdns1.nestle.com eurdns1.nestle.com % WHOIS look-up made at 2016-05-23 07:07:49 (GMT) % % Use of CIRA's WHOIS service is governed by the Terms of Use in its Legal % Notice, available at http://www.cira.ca/legal-notice/?lang=en % % (c) 2016 Canadian Internet Registration Authority, (http://www.cira.ca/) |
Typos are not uncommon, not even with website addresses. More than that, the more popular the website, the more typos there tend to happen. We have gathered and generated the following list of most frequently encountered mistypes for nestle-baby.ca:
Here is a list of some more reports for you to check. If you found this one on nestle-baby.ca useful, the following list will be of interest to you, too:
This list contains 370 top level domain variantions for nestle-baby.ca domain name: