Website SEO Analysis
In-Depth

Detailed Website Analysis

The basic overview not enough? Let's dive deeper.

Page speed overview

• It takes around 5.2708 seconds for the homepage to fully load. If it were up to us, we'd urge the webmaster to improve. The result isn't very good, you see. Just saying.
• It's worth to note the HTML of the page is around 70.2 kilobytes in size. A good result that should not impact load speed in any negative way.
• Judging by tags, the homepage contains at least 11 images. A great amount! Not too many, at least. Images should not impact page load speed negatively.
• Our database tells us around 55 server requests are made before the homepage is loaded completely. This is a pleasingly low number of server requests and adds to the improvement of website load speed.

Alexa rank up close and personal

Alexa, perhaps the oldest ranking system of its sort, bases it's website rating on approximated number of visitors of a specific page. In other words, the more visitors, the higher the global and local ranks. As of recently, Alexa has well over four million websites ranked. Having said all that, Alexa rank should be taken with a grain of salt. Or a massive bucketload. In other words, we think it to be greatly overrated, as it never takes into account how popular a website is within its niche.

• Alexa claims mygold.co.nz takes up 942,826 place globally, among all the indexed websites. We updated this information on 2018-01-11.
• Compare that to the best rank this website has taken 2015-03-02, which is 709,633.
• As far as we know, the worst position for mygold.co.nz was 997,383 (on 2017-12-24).
• The average Alexa rank for mygold.co.nz is 864,964 at this time.

QUANTCAST rating in detail

QUANTCAST is very similar to Alexa, though perhaps enjoys an overall better user opinion even if, by comparison, the data processing company's rank index is smaller. The main interest of QUANTCAST is real-time audience analysis, so again the rank is based on traffic. QUANTCAST gathers this data mainly for advertising purposes of other companies. We know that, so far, QUANTCAST has ranked 147,886,262 websites, give or take a few. With all of this said, Quantcast rank is not really any more useful than that of Alexa and most similar ranking systems. Few of them, if any, take context into account and rate websites purely on traffic numbers (guesstimated, in so many cases). It's by far not the most accurate representation of a website's worth.

• As reported by Quantcast, the website takes up 600,337 place globally. This rating was last checked on 2015-02-05.
• The best Quantcast rank of 234,466 was achieved on 2014-07-14.
• As far as we know, the worst position for mygold.co.nz was 671,418 (on 2014-10-17).

Host Server In-Depth

What is a server? It's basically a physical storage device (one that, sometimes, makes up several virtual servers for the cheaper shared hosting) that holds all the files and databases associated with a specific website or websites. Obviously, it's a touch more complicated than that (servers also have processors), but the essence is quite simple - your browser contacts the server, which then sends all the neccessary information and files to your computer. Each physical server has a unique IP address assigned to it, too, for easy recognition.

• The current IP address for this website's server is 45.33.8.158.
• Server seems to be online.

HTTP header and raw WHOIS entry

If you need more raw data, here's what we managed to gather:

HTTP/1.1 200 OK
Date: Tue, 24 Oct 2017 07:59:15 GMT
Server: Apache/2.4.7 (Ubuntu)
X-Powered-By: PHP/5.5.9-1ubuntu4.22
Link: <https://www.mygold.co.nz/wp-json/>; rel="https://api.w.org/", <https://www.mygold.co.nz/>; rel=shortlink
Expires: Thu, 19 Nov 1981 08:52:00 GMT
Cache-Control: no-store, no-cache, must-revalidate, post-check=0, pre-check=0
Pragma: no-cache
Set-Cookie: GylgaXWeJCThNZS=4dF.6GgJlWmAsDY; expires=Tue, 24-Oct-2017 08:59:16 GMT; Max-Age=3600; path=/
Set-Cookie: IwRgTKJQDWcY=qTsKcGSO0Xd2; expires=Tue, 24-Oct-2017 08:59:16 GMT; Max-Age=3600; path=/
Set-Cookie: bMLPSdmURwDineBA=nxOKdYoGF%2A.yfJu3; expires=Tue, 24-Oct-2017 08:59:16 GMT; Max-Age=3600; path=/
Set-Cookie: wfvt_2685925842=59eef2d4afeb0; expires=Tue, 24-Oct-2017 08:29:16 GMT; Max-Age=1800; path=/; secure; httponly
Set-Cookie: PHPSESSID=gfjsiq5g5j0k5vvq2vl28aq7v4; path=/
Vary: Accept-Encoding,User-Agent
Transfer-Encoding: chunked
Content-Type: text/html; charset=UTF-8

version: 8.0
query_datetime: 2017-11-07T10:41:48+13:00
domain_name: mygold.co.nz
query_status: 200 Active
domain_dateregistered: 2009-12-17T16:45:19+13:00
domain_datebilleduntil: 2017-12-17T16:45:19+13:00
domain_datelastmodified: 2016-11-18T07:26:37+13:00
domain_delegaterequested: yes
domain_signed: no
registrar_name: Umbrellar Limited t/a DiscountDomains
registrar_address1: PO Box 302829
registrar_address2: North Harbour
registrar_city: Auckland
registrar_postalcode: 0751
registrar_country: NZ (NEW ZEALAND)
registrar_phone: +64 3 9619550
registrar_fax: +64 3 3516705
registrar_email: 
registrant_contact_name: Richard Elliott
registrant_contact_address1: 300 St Johns Road
registrant_contact_address2: St Johns
registrant_contact_city: Auckland
registrant_contact_postalcode: 1072
registrant_contact_country: NZ (NEW ZEALAND)
registrant_contact_phone: +64 9 5800087
registrant_contact_email: 
admin_contact_name: Richard Elliott
admin_contact_address1: 300 St Johns Road
admin_contact_address2: St Johns
admin_contact_city: Auckland
admin_contact_province: Auckland
admin_contact_postalcode: 1072
admin_contact_country: NZ (NEW ZEALAND)
admin_contact_phone: +64 9 5800087
admin_contact_email: 
technical_contact_name: Richard Elliott
technical_contact_address1: 300 St Johns Road
technical_contact_address2: St Johns
technical_contact_city: Auckland
technical_contact_postalcode: 1072
technical_contact_country: NZ (NEW ZEALAND)
technical_contact_phone: +64 9 5800087
technical_contact_fax: +64 4 9151980
technical_contact_email: 
ns_name_01: ns1.discountdomains.co.nz
ns_name_02: ns2.discountdomains.co.nz
ns_name_03: ns3.discountdomains.co.nz