Website SEO Analysis
In-Depth

Detailed Website Analysis

The basic overview not enough? Let's dive deeper.

Page speed overview

• It takes around 3.991 seconds for the homepage to fully load. If it were up to us, we'd urge the webmaster to improve. The result isn't very good, you see. Just saying.
• It's worth to note the HTML of the page is around 61.1 kilobytes in size. A good result that should not impact load speed in any negative way.
• Judging by tags, the homepage contains at least 22 images. A great amount! Not too many, at least. Images should not impact page load speed negatively.
• Our database tells us around 45 server requests are made before the homepage is loaded completely. This is a pleasingly low number of server requests and adds to the improvement of website load speed.

Alexa rank up close and personal

Alexa, perhaps the oldest ranking system of its sort, bases it's website rating on approximated number of visitors of a specific page. In other words, the more visitors, the higher the global and local ranks. As of recently, Alexa has well over four million websites ranked. Having said all that, Alexa rank should be taken with a grain of salt. Or a massive bucketload. In other words, we think it to be greatly overrated, as it never takes into account how popular a website is within its niche.

• Alexa claims mercurynews.uk takes up 924,799 place globally, among all the indexed websites. We updated this information on 2017-11-01.
• Compare that to the best rank this website has taken 2017-09-16, which is 482,507.
• As far as we know, the worst position for mercurynews.uk was 989,396 (on 2017-10-26).
• The average Alexa rank for mercurynews.uk is 706,101 at this time.

Host Server In-Depth

What is a server? It's basically a physical storage device (one that, sometimes, makes up several virtual servers for the cheaper shared hosting) that holds all the files and databases associated with a specific website or websites. Obviously, it's a touch more complicated than that (servers also have processors), but the essence is quite simple - your browser contacts the server, which then sends all the neccessary information and files to your computer. Each physical server has a unique IP address assigned to it, too, for easy recognition.

• The current IP address for this website's server is 104.206.226.173.
• Server seems to be online.

HTTP header and raw WHOIS entry

If you need more raw data, here's what we managed to gather:

HTTP/1.1 200 OK
Date: Thu, 24 Aug 2017 10:11:53 GMT
Server: Apache
Link: <https://mercurynews.uk/wp-json/>; rel="https://api.w.org/", <https://mercurynews.uk/>; rel=shortlink
Transfer-Encoding: chunked
Content-Type: text/html; charset=UTF-8

Domain name:
mercurynews.uk
Registrant:
Tony Free
Registrant type:
Unknown
Registrant's address:
30 The Marsh
Longbridge Deverill
Warminster
Wiltshire
BA12 7DZ
United Kingdom
Data validation:
Nominet was able to match the registrant's name and address against a 3rd party data source on 17-Nov-2016
Registrar:
GoDaddy.com, LLP. [Tag = GODADDY]
URL: http://uk.godaddy.com
Relevant dates:
Registered on: 20-May-2017
Expiry date:  20-May-2018
Last updated:  20-May-2017
Registration status:
Registered until expiry date.
Name servers:
ns1.lexwebhost.com
ns2.lexwebhost.com
WHOIS lookup made at 10:25:18 24-Aug-2017
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