Website SEO Analysis
In-Depth

Detailed Website Analysis

The basic overview not enough? Let's dive deeper.

Page speed overview

• It takes around 0.9624 seconds for the homepage to fully load. This is a very good result, as search engines prioritize websites that are quick to load.
• It's worth to note the HTML of the page is around 43.3 kilobytes in size. A good result that should not impact load speed in any negative way.
• Judging by tags, the homepage contains at least 6 images. A great amount! Not too many, at least. Images should not impact page load speed negatively.
• Our database tells us around 40 server requests are made before the homepage is loaded completely. This is a pleasingly low number of server requests and adds to the improvement of website load speed.

Alexa rank up close and personal

Alexa, perhaps the oldest ranking system of its sort, bases it's website rating on approximated number of visitors of a specific page. In other words, the more visitors, the higher the global and local ranks. As of recently, Alexa has well over four million websites ranked. Having said all that, Alexa rank should be taken with a grain of salt. Or a massive bucketload. In other words, we think it to be greatly overrated, as it never takes into account how popular a website is within its niche.

• Alexa claims lightningstore.myshopify.com takes up 971,198 place globally, among all the indexed websites. We updated this information on 2017-02-23.
• Compare that to the best rank this website has taken 2016-10-18, which is 580,298.
• As far as we know, the worst position for lightningstore.myshopify.com was 998,655 (on 2017-02-07).
• The average Alexa rank for lightningstore.myshopify.com is 799,333 at this time.

Host Server In-Depth

What is a server? It's basically a physical storage device (one that, sometimes, makes up several virtual servers for the cheaper shared hosting) that holds all the files and databases associated with a specific website or websites. Obviously, it's a touch more complicated than that (servers also have processors), but the essence is quite simple - your browser contacts the server, which then sends all the neccessary information and files to your computer. Each physical server has a unique IP address assigned to it, too, for easy recognition.

• The current IP address for this website's server is 23.227.38.64.
• Server seems to be online.

HTTP header and raw WHOIS entry

If you need more raw data, here's what we managed to gather:

HTTP/1.1 200 OK
Server: nginx
Date: Thu, 08 Jun 2017 23:02:32 GMT
Content-Type: text/html; charset=utf-8
Transfer-Encoding: chunked
Connection: keep-alive
Vary: Accept-Encoding
X-Sorting-Hat-PodId: 6
X-Sorting-Hat-PodId-Cached: 1
X-Sorting-Hat-ShopId: 12402004
X-Sorting-Hat-Section: pod
X-Sorting-Hat-ShopId-Cached: 0
Vary: Accept-Encoding
X-ShopId: 12402004
X-ShardId: 6
Content-Language: en
ETag: cacheable:f9fe199d4483997bf6b121cb4fca6b1b
X-Alternate-Cache-Key: cacheable:7c63395fa13cd53ac9beda8379d2697f
X-Cache: hit, server
Set-Cookie: secure_customer_sig=; path=/; expires=Mon, 08 Jun 2037 23:02:32 -0000; secure; HttpOnly
X-Request-Id: f0e640f8-6a99-4fec-9055-e50b44ae4b19
Content-Security-Policy: block-all-mixed-content; upgrade-insecure-requests; report-uri /csp-report?source%5Baction%5D=index&source%5Bapp%5D=Shopify&source%5Bcontroller%5D=storefront_section%2Fshop&source%5Bsection%5D=storefront&source%5Buuid%5D=f0e640f8-6a99-4fec-9055-e50b44ae4b19
X-Content-Type-Options: nosniff
X-Download-Options: noopen
X-Permitted-Cross-Domain-Policies: none
X-XSS-Protection: 1; mode=block; report=/xss-report?source%5Baction%5D=index&source%5Bapp%5D=Shopify&source%5Bcontroller%5D=storefront_section%2Fshop&source%5Bsection%5D=storefront&source%5Buuid%5D=f0e640f8-6a99-4fec-9055-e50b44ae4b19
P3P: CP="NOI DSP COR NID ADMa OPTa OUR NOR"
X-Dc: ash
Set-Cookie: _landing_page=%2F; Expires=Thu, 22-Jun-17 23:02:32 GMT; Path=/; HttpOnly
Set-Cookie: _orig_referrer=; Expires=Thu, 22-Jun-17 23:02:32 GMT; Path=/; HttpOnly
Set-Cookie: cart_sig=; path=/; expires=Thu, 22 Jun 2017 23:02:32 -0000; HttpOnly
X-Content-Type-Options: nosniff