Website SEO Analysis
In-Depth

Detailed Website Analysis

The basic overview not enough? Let's dive deeper.

lairdlondon.co.uk Data In-Depth

A website is not just Quantcast ranks and meta information. There is a whole lot more to it. Let's give it a proper look now, shall we?

lairdlondon.co.uk Traffic Statistics

The following statistics are provided only as an approximation. We can't guarantee the numbers are absolutely correct, but we do believe they are very much within the ballpark and, as such, can give a pretty good idea about the popularity of this website.
Let's start with some telling numbers and then break it all down.

Page speed overview

• It takes around 8.4481 seconds for the homepage to fully load. If it were up to us, we'd urge the webmaster to improve. The result isn't very good, you see. Just saying.
• It's worth to note the HTML of the page is around 28.2 kilobytes in size. A good result that should not impact load speed in any negative way.
• Judging by tags, the homepage contains at least 24 images. A great amount! Not too many, at least. Images should not impact page load speed negatively.
• Our database tells us around 55 server requests are made before the homepage is loaded completely. This is a pleasingly low number of server requests and adds to the improvement of website load speed.

Alexa rank up close and personal

Alexa, perhaps the oldest ranking system of its sort, bases it's website rating on approximated number of visitors of a specific page. In other words, the more visitors, the higher the global and local ranks. As of recently, Alexa has well over four million websites ranked. Having said all that, Alexa rank should be taken with a grain of salt. Or a massive bucketload. In other words, we think it to be greatly overrated, as it never takes into account how popular a website is within its niche.

• Alexa claims lairdlondon.co.uk takes up 976,789 place globally, among all the indexed websites. We updated this information on 2017-11-27.
• Compare that to the best rank this website has taken 2014-06-17, which is 746,958.
• The delta of this rank over the last three months is around 1823428.
• As far as we know, the worst position for lairdlondon.co.uk was 993,823 (on 2014-06-30).
• The average Alexa rank for lairdlondon.co.uk is 862,442 at this time.
• It's worth to mention that in United Kingdom, lairdlondon.co.uk is in 93,731 place.

QUANTCAST rating in detail

QUANTCAST is very similar to Alexa, though perhaps enjoys an overall better user opinion even if, by comparison, the data processing company's rank index is smaller. The main interest of QUANTCAST is real-time audience analysis, so again the rank is based on traffic. QUANTCAST gathers this data mainly for advertising purposes of other companies. We know that, so far, QUANTCAST has ranked 251,471,448 websites, give or take a few. With all of this said, Quantcast rank is not really any more useful than that of Alexa and most similar ranking systems. Few of them, if any, take context into account and rate websites purely on traffic numbers (guesstimated, in so many cases). It's by far not the most accurate representation of a website's worth.

• As reported by Quantcast, the website takes up 682,631 place globally. This rating was last checked on 2014-05-15.
• The best Quantcast rank of 682,554 was achieved on 2014-05-13.
• As far as we know, the worst position for lairdlondon.co.uk was 787,360 (on 2013-11-22).

Host Server In-Depth

What is a server? It's basically a physical storage device (one that, sometimes, makes up several virtual servers for the cheaper shared hosting) that holds all the files and databases associated with a specific website or websites. Obviously, it's a touch more complicated than that (servers also have processors), but the essence is quite simple - your browser contacts the server, which then sends all the neccessary information and files to your computer. Each physical server has a unique IP address assigned to it, too, for easy recognition.

• The current IP address for this website's server is 80.82.116.83.
• Server seems to be online.

HTTP header and raw WHOIS entry

If you need more raw data, here's what we managed to gather:

HTTP/1.1 200 OK
Date: Fri, 23 Jun 2017 09:52:43 GMT
Server: Apache/2.2.15 (CentOS)
X-Powered-By: PHP/5.4.45
Link: <https://www.lairdlondon.co.uk/wp-json/>; rel="https://api.w.org/"
Link: <https://www.lairdlondon.co.uk/>; rel=shortlink
Vary: Accept-Encoding,User-Agent
Connection: close
Transfer-Encoding: chunked
Content-Type: text/html; charset=UTF-8

Domain name:
lairdlondon.co.uk
Registrant:
Graham Brown
Registrant type:
UK Individual
Registrant's address:
105 Horns Road
stroud
gloucestershire
GL5 1EB
United Kingdom
Data validation:
Nominet was able to match the registrant's name and address against a 3rd party data source on 10-Dec-2012
Registrar:
Paragon Internet Group Ltd t/a Daily.co.uk [Tag = DAILY]
URL: https://daily.co.uk
Relevant dates:
Registered on: 15-Feb-2010
Expiry date:  15-Feb-2018
Last updated:  31-Jan-2016
Registration status:
Registered until expiry date.
Name servers:
ns.34sp.com
ns2.34sp.com
WHOIS lookup made at 16:14:13 19-Jul-2017
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You may not access the .uk WHOIS or use any data from it except as permitted
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which includes restrictions on: (A) use of the data for advertising, or its
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