Website SEO Analysis
In-Depth

Detailed Website Analysis

The basic overview not enough? Let's dive deeper.

huggies.co.nz Data In-Depth

A website is not just Quantcast ranks and meta information. There is a whole lot more to it. Let's give it a proper look now, shall we?

huggies.co.nz Traffic Statistics

The following statistics are provided only as an approximation. We can't guarantee the numbers are absolutely correct, but we do believe they are very much within the ballpark and, as such, can give a pretty good idea about the popularity of this website.
Let's start with some telling numbers and then break it all down.

Page speed overview

• It takes around 4.5463 seconds for the homepage to fully load. If it were up to us, we'd urge the webmaster to improve. The result isn't very good, you see. Just saying.
• It's worth to note the HTML of the page is around 43.8 kilobytes in size. A good result that should not impact load speed in any negative way.
• Judging by tags, the homepage contains at least 2 images. A great amount! Not too many, at least. Images should not impact page load speed negatively.
• Our database tells us around 35 server requests are made before the homepage is loaded completely. This is a pleasingly low number of server requests and adds to the improvement of website load speed.

Alexa rank up close and personal

Alexa, perhaps the oldest ranking system of its sort, bases it's website rating on approximated number of visitors of a specific page. In other words, the more visitors, the higher the global and local ranks. As of recently, Alexa has well over four million websites ranked. Having said all that, Alexa rank should be taken with a grain of salt. Or a massive bucketload. In other words, we think it to be greatly overrated, as it never takes into account how popular a website is within its niche.

• Alexa claims huggies.co.nz takes up 643,901 place globally, among all the indexed websites. We updated this information on 2018-01-25.
• Compare that to the best rank this website has taken 2016-03-10, which is 215,542.
• The delta of this rank over the last three months is around -27512.
• As far as we know, the worst position for huggies.co.nz was 999,375 (on 2016-10-28).
• The average Alexa rank for huggies.co.nz is 575,282 at this time.
• It's worth to mention that in New Zealand, huggies.co.nz is in 3,582 place.

QUANTCAST rating in detail

QUANTCAST is very similar to Alexa, though perhaps enjoys an overall better user opinion even if, by comparison, the data processing company's rank index is smaller. The main interest of QUANTCAST is real-time audience analysis, so again the rank is based on traffic. QUANTCAST gathers this data mainly for advertising purposes of other companies. We know that, so far, QUANTCAST has ranked 36,587,983 websites, give or take a few. With all of this said, Quantcast rank is not really any more useful than that of Alexa and most similar ranking systems. Few of them, if any, take context into account and rate websites purely on traffic numbers (guesstimated, in so many cases). It's by far not the most accurate representation of a website's worth.

• As reported by Quantcast, the website takes up 266,756 place globally. This rating was last checked on 2014-11-14.
• The best Quantcast rank of 102,596 was achieved on 2014-07-14.
• As far as we know, the worst position for huggies.co.nz was 266,917 (on 2014-10-16).

Host Server In-Depth

What is a server? It's basically a physical storage device (one that, sometimes, makes up several virtual servers for the cheaper shared hosting) that holds all the files and databases associated with a specific website or websites. Obviously, it's a touch more complicated than that (servers also have processors), but the essence is quite simple - your browser contacts the server, which then sends all the neccessary information and files to your computer. Each physical server has a unique IP address assigned to it, too, for easy recognition.

• The current IP address for this website's server is 110.173.157.8.
• Website is hosted on a server that is located in Sydney, which is in New South Wales, Australia. The zip is 1001.
• Server seems to be online.

HTTP header and raw WHOIS entry

If you need more raw data, here's what we managed to gather:

HTTP/1.1 301 Moved Permanently
Server: nginx/1.6.2
Date: Tue, 17 May 2016 16:18:45 GMT
Content-Type: text/html
Transfer-Encoding: chunked
Connection: keep-alive
Location: http://www.huggies.co.nz/

HTTP/1.1 301 Moved Permanently
Server: nginx/1.6.2
Date: Tue, 17 May 2016 16:18:46 GMT
Content-Type: text/html
Transfer-Encoding: chunked
Connection: keep-alive
Location: https://www.huggies.co.nz/

HTTP/1.1 200 OK
Server: nginx/1.6.2
Date: Tue, 17 May 2016 16:18:47 GMT
Content-Type: text/html; charset=utf-8
Transfer-Encoding: chunked
Connection: keep-alive
Status: 200 OK
X-Runtime: 2328
X-Content-Digest: 14ecee0a096a788fa826f7936be011f230f64162
Cache-Control: max-age=7200, public
Age: 1606
X-Rack-Cache: fresh

% NZRS Limited % Users confirm on submission their agreement to all published Terms % version: 5.00 query_datetime: 2016-05-18T04:19:05+12:00 domain_name: huggies.co.nz query_status: 200 Active domain_dateregistered: 2007-07-03T00:34:01+12:00 domain_datebilleduntil: 2017-07-03T00:34:01+12:00 domain_datelastmodified: 2015-06-26T17:09:42+12:00 domain_delegaterequested: yes domain_signed: no % registrar_name: CSC Corporate Domains, Inc registrar_address1: 2711 Centerville Road registrar_city: Wilmington registrar_province: Delaware registrar_postalcode: 2711 registrar_country: US (UNITED STATES) registrar_phone: +1 302 6365400 ext 63180 registrar_fax: +1 302 6365454 registrar_email: [email protected] % registrant_contact_name: Kimberly-Clark Corporation registrant_contact_address1: 401 North Lake Street registrant_contact_city: Neenah registrant_contact_province: WI registrant_contact_postalcode: 54956 registrant_contact_country: US (UNITED STATES) registrant_contact_phone: +1
9207212599 registrant_contact_fax: +1
9207212599 registrant_contact_email: [email protected] % admin_contact_name: Kimberly-Clark Corporation admin_contact_address1: 401 North Lake Street admin_contact_city: Neenah admin_contact_province: WI admin_contact_postalcode: 54956 admin_contact_country: US (UNITED STATES) admin_contact_phone: +1
9207212599 admin_contact_fax: +1
9207212599 admin_contact_email: [email protected] % technical_contact_name: CSC Corporate Domains, Inc. technical_contact_address1: 2711 Centerville Rd technical_contact_city: Wilmington technical_contact_province: DE technical_contact_postalcode: 19808 technical_contact_country: US (UNITED STATES) technical_contact_phone: +1
3026365400 technical_contact_fax: +1
3026365454 technical_contact_email: [email protected] % ns_name_01: ns1.anchor.net.au ns_name_02: ns2.anchor.net.au % % Users are advised that the following activities are strictly forbidden. % % Using multiple WHOIS queries, or using the output of multiple WHOIS % queries in conjunction with any other facility or service, to enable % or effect a download of part or all of the .nz Register. % % Using any information contained in the WHOIS query output to attempt a % targeted contact campaign with any person, or any organisation, using any % medium. % % A breach of these conditions will be treated as a breach of the .nz Policies % and Procedures.
Sanctions in line with those specified in the policies and % procedures at www.dnc.org.nz may result from any breach. % % Copyright InternetNZ