Website SEO Analysis
In-Depth

Detailed Website Analysis

The basic overview not enough? Let's dive deeper.

finda.co.nz Data In-Depth

A website is not just Quantcast ranks and meta information. There is a whole lot more to it. Let's give it a proper look now, shall we?

finda.co.nz Traffic Statistics

The following statistics are provided only as an approximation. We can't guarantee the numbers are absolutely correct, but we do believe they are very much within the ballpark and, as such, can give a pretty good idea about the popularity of this website.
Let's start with some telling numbers and then break it all down.

Page speed overview

• It takes around 6.824 seconds for the homepage to fully load. If it were up to us, we'd urge the webmaster to improve. The result isn't very good, you see. Just saying.
• It's worth to note the HTML of the page is around 49.5 kilobytes in size. A good result that should not impact load speed in any negative way.
• Judging by tags, the homepage contains at least 15 images. A great amount! Not too many, at least. Images should not impact page load speed negatively.
• Our database tells us around 53 server requests are made before the homepage is loaded completely. This is a pleasingly low number of server requests and adds to the improvement of website load speed.

Alexa rank up close and personal

Alexa, perhaps the oldest ranking system of its sort, bases it's website rating on approximated number of visitors of a specific page. In other words, the more visitors, the higher the global and local ranks. As of recently, Alexa has well over four million websites ranked. Having said all that, Alexa rank should be taken with a grain of salt. Or a massive bucketload. In other words, we think it to be greatly overrated, as it never takes into account how popular a website is within its niche.

• Alexa claims finda.co.nz takes up 627,144 place globally, among all the indexed websites. We updated this information on 2018-01-24.
• Compare that to the best rank this website has taken 2013-12-18, which is 35,603.
• The delta of this rank over the last three months is around -5166.
• As far as we know, the worst position for finda.co.nz was 627,144 (on 2018-01-24).
• The average Alexa rank for finda.co.nz is 215,876 at this time.
• It's worth to mention that in New Zealand, finda.co.nz is in 2,189 place.

QUANTCAST rating in detail

QUANTCAST is very similar to Alexa, though perhaps enjoys an overall better user opinion even if, by comparison, the data processing company's rank index is smaller. The main interest of QUANTCAST is real-time audience analysis, so again the rank is based on traffic. QUANTCAST gathers this data mainly for advertising purposes of other companies. We know that, so far, QUANTCAST has ranked 41,006,023 websites, give or take a few. With all of this said, Quantcast rank is not really any more useful than that of Alexa and most similar ranking systems. Few of them, if any, take context into account and rate websites purely on traffic numbers (guesstimated, in so many cases). It's by far not the most accurate representation of a website's worth.

• As reported by Quantcast, the website takes up 180,221 place globally. This rating was last checked on 2015-01-15.
• The best Quantcast rank of 56,255 was achieved on 2014-10-15.
• As far as we know, the worst position for finda.co.nz was 213,495 (on 2014-11-14).

Host Server In-Depth

What is a server? It's basically a physical storage device (one that, sometimes, makes up several virtual servers for the cheaper shared hosting) that holds all the files and databases associated with a specific website or websites. Obviously, it's a touch more complicated than that (servers also have processors), but the essence is quite simple - your browser contacts the server, which then sends all the neccessary information and files to your computer. Each physical server has a unique IP address assigned to it, too, for easy recognition.

• The current IP address for this website's server is 103.250.51.147.
• Server seems to be online.

HTTP header and raw WHOIS entry

If you need more raw data, here's what we managed to gather:

HTTP/1.1 200 OK
Date: Sat, 24 Jun 2017 10:20:09 GMT
Server: Apache/2.4.7 (Ubuntu)
X-Powered-By: PHP/5.5.9-1ubuntu4.21
Set-Cookie: session_id=201706242220090000006550
X-Finda-Page-Source: New
Vary: Accept-Encoding
Cache-Control: max-age=0
Expires: Sat, 24 Jun 2017 10:20:09 GMT
Connection: close
Content-Type: text/html

version: 7.40
query_datetime: 2017-07-03T19:35:51+12:00
domain_name: finda.co.nz
query_status: 200 Active
domain_dateregistered: 2004-02-10T18:36:08+13:00
domain_datebilleduntil: 2018-02-10T18:36:08+13:00
domain_datelastmodified: 2017-02-05T01:04:12+13:00
domain_delegaterequested: yes
domain_signed: no
registrar_name: Umbrellar Limited t/a Domain Agent
registrar_address1: PO Box 302829
registrar_address2: North Harbour
registrar_city: Auckland
registrar_postalcode: 0751
registrar_country: NZ (NEW ZEALAND)
registrar_phone: +64 3 9619550
registrar_fax: +64 3 3516705
registrar_email: 
registrant_contact_name: NZ Directories IP Limited
registrant_contact_address1: Level 3, Yellow Pages
registrant_contact_address2: 632 Great South Road
registrant_contact_city: Auckland
registrant_contact_province: NA
registrant_contact_postalcode: 8011
registrant_contact_country: NZ (NEW ZEALAND)
registrant_contact_phone: +64  95253430
registrant_contact_fax: +64  95255056
registrant_contact_email: 
admin_contact_name: Sha-Ron Noah
admin_contact_address1: Level 3, Yellow Pages
admin_contact_address2: 632 Great South Road
admin_contact_city: Auckland
admin_contact_province: NA
admin_contact_postalcode: 8011
admin_contact_country: NZ (NEW ZEALAND)
admin_contact_phone: +64  95253430
admin_contact_fax: +64  95255056
admin_contact_email: 
technical_contact_name: Sha-Ron Noah
technical_contact_address1: 208 CASHEL ST, CHRISTCHURCH CENTRAL
technical_contact_address2: 632 Great South Road
technical_contact_city: CHRISTCHURCH
technical_contact_province: N/A
technical_contact_postalcode: 8011
technical_contact_country: NZ (NEW ZEALAND)
technical_contact_phone: +64  64100003574
technical_contact_email: 
ns_name_01: ns1.yellow.co.nz
ns_name_02: ns2.yellow.co.nz
ns_name_03: ns3.whitepage.kiwi