Perhaps the most relevant statistics data that we could gather is presented here:
| Data type/Website parameter | Status or value | Our findings |
|---|---|---|
| Site title (meta) | Fairtrade SA - International tätige Handelsfirma für Lebensmittelprodukte | Sticking to between 50-60 characters for meta title length is a good idea. The length of this website's meta title is 73. |
| Website meta description | Food-Trading – Handel mit Lebensmittel-Grundstoffen | The length of the meta description is 51 characters. Google recommends up to around 280-320 characters at the most. |
| Metadata keywords | Haselnusskerne, Mandeln, Zucker, Kakaoprodukte, Sultaninen, getrocknete Aprikosen, Feigen, Kokosraspel, Pinien, Vanille, Rothenburg, Luzern, Schweiz | Oh. It's unexpected, to put it mildly, to see meta keywords still being used. After all, they are no longer a ranking factor and associate with spam more than anything else. |
| Website load speed | Approximately 0.0942 seconds | Website load speed is on a good level, great! But if an improvement can be made, it's always for the better. |
| Size of page HTML | 1.5KB | This is a very good result, as search engines prioritize websites that are quick to load. |
| Server data | Server seems to be online. IP adress for this domain is 212.59.186.62. | Due to lack of data, we can't provide a meaningful insight. |
The basic overview not enough? Let's dive deeper.
What is a server? It's basically a physical storage device (one that, sometimes, makes up several virtual servers for the cheaper shared hosting) that holds all the files and databases associated with a specific website or websites. Obviously, it's a touch more complicated than that (servers also have processors), but the essence is quite simple - your browser contacts the server, which then sends all the neccessary information and files to your computer. Each physical server has a unique IP address assigned to it, too, for easy recognition.
If you need more raw data, here's what we managed to gather:
| Header information |
|---|
HTTP/1.1 200 OK Date: Mon, 07 Aug 2017 23:29:06 GMT Server: Apache/2.4.16 (Unix) Last-Modified: Thu, 29 Jun 2017 06:20:19 GMT ETag: "60d-553134b821deb" Accept-Ranges: bytes Content-Length: 1549 Content-Type: text/html |
Typos are not uncommon, not even with website addresses. More than that, the more popular the website, the more typos there tend to happen. We have gathered and generated the following list of most frequently encountered mistypes for fairtrade.ch:
Here is a list of some more reports for you to check. If you found this one on fairtrade.ch useful, the following list will be of interest to you, too:
This list contains 370 top level domain variantions for fairtrade.ch domain name: