Perhaps the most relevant statistics data that we could gather is presented here:
Data type/Website parameter | Status or value | Our findings |
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Site title (meta) | Ethel M Chocolates: Premium Specialty Chocolate Candy Gifts | Sticking to between 50-60 characters for meta title length is a good idea. The length of this website's meta title is 59. |
Website meta description | Ethel M Chocolates produces specialty premium chocolate just the way Ethel Mars did over 100 years ago. We utilize fresh ingredients to produce a variety of dark and milk chocolates with our signature gourmet fillings without preservatives to create the perfect chocolate gifts for birthdays anniversaries holidays or any occasion. | The length of the meta description is 331 characters. Google recommends up to around 280-320 characters at the most. |
Metadata keywords | Gourmet Chocolate, premium chocolate, specialty chocolate, Milk Chocolate, Dark Chocolate, White Chocolate, Gourmet, Chocolate, Chocolatier, Chocolate Gift, Gift, Anniversary, Birthday, Fresh, Handmade, Forrest Mars, Ethel Mars, Mars Inc, caramel, satin cremes, truffles, liqueur chocolates, design your own, chocolate box, Ethel M Chocolate, Ethel M | Oh. It's unexpected, to put it mildly, to see meta keywords still being used. After all, they are no longer a ranking factor and associate with spam more than anything else. |
Website load speed | Approximately 2.8551 seconds | It takes too long to load the website – we would suggest the webmaster to look into it. |
Rank by Alexa | 769,063 | We are not fans of the Alexa rank, but if we base our assumptions on it, the website is not that popular. |
Global rank by Quantcast | 6,733, after last update | According to Quantcast, the website is very well known. |
Homepage links | Approximately 136 | A good amount of links and nothing to worry about. |
Size of page HTML | 89.5KB | If it were up to us, we'd urge the webmaster to improve. The result isn't very good, you see. Just saying. |
Server data | Server seems to be online. IP adress for this domain is 54.236.251.38. | The location of the server is in Boardman, Oregon, United States. The hosting service is provided by a known, trustworthy company. |
Status of domain | Date of registry: 1995-05-09 00:00:00 | Due to lack of data, we can't provide a meaningful insight. ethelm.com has been registered at NOM IQ LTD (DBA COM LAUDE) |
The basic overview not enough? Let's dive deeper.
A website is not just Quantcast ranks and meta information. There is a whole lot more to it. Let's give it a proper look now, shall we?
Data type/Website parameter | Status or value | Our findings |
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Categories of the website | Food and Drink > Cooking and Recipes Internet and Telecom > Search Engine |
These are not only the possible categories the website falls into, but also areas of interest of the main target audience. |
Similar websites | betsyann.com candyhouse.net chicle.com.mx chocolateriepierre.nl en.wikipedia.org godiva.com jellybelly.com lookolook.nl m-ms.nl mentos.com milkywaybar.com schakolad.com sees.com topps.com venco.nl wrigley.com |
While we can't speak with a hundred percent certainty, these website seem to fall into the same category as ethelm.com. Thus, they probably target the same audience and, likely, keywords. |
Commonly visited | honeybaked-v598-rev.aws.marketlive.com allrecipes.com us-mg5.mail.yahoo.com mail.aol.com google.com |
Frequent visitors of ethelm.com are also interested in these websites. |
Website safety is a key factor that should not be underestimated. After all, our computers and personal information stored on them are not as secure as one might think - the recent flaws found in microprocessors only confirm this. There is more than one source for finding out if a website is safe to visit or not, some more dependable than others. In this section we'll try to cover all the bases, if at all possible.
The following statistics are provided only as an approximation. We can't guarantee the numbers are absolutely correct, but we do believe they are very much within the ballpark and, as such, can give a pretty good idea about the popularity of this website.
Let's start with some telling numbers and then break it all down.
Data type/Website parameter | Status or value | Our findings |
---|---|---|
Approximate monthly visitors | 162.17K | Without taking the size of the target audience into account, we would say the website's not that popular. But, again, that is a somewhat superficial assessment - make your own conclusions. |
Traffic delta | +148.2% | Over the past month, the traffic has increased. |
Average visit time | 00:00:04 | To keep visitors around for longer one needs to provide regular, captivating content. This result is a good indication that such content may be missing. |
ethelm.com Visit Traffic Bounce Rate | 28.88% | Most visitors seem to stop their searches when on this website and find what they are looking for. |
Alexa, perhaps the oldest ranking system of its sort, bases it's website rating on approximated number of visitors of a specific page. In other words, the more visitors, the higher the global and local ranks. As of recently, Alexa has well over four million websites ranked. Having said all that, Alexa rank should be taken with a grain of salt. Or a massive bucketload. In other words, we think it to be greatly overrated, as it never takes into account how popular a website is within its niche.
QUANTCAST is very similar to Alexa, though perhaps enjoys an overall better user opinion even if, by comparison, the data processing company's rank index is smaller. The main interest of QUANTCAST is real-time audience analysis, so again the rank is based on traffic. QUANTCAST gathers this data mainly for advertising purposes of other companies. We know that, so far, QUANTCAST has ranked 61,920,113 websites, give or take a few. With all of this said, Quantcast rank is not really any more useful than that of Alexa and most similar ranking systems. Few of them, if any, take context into account and rate websites purely on traffic numbers (guesstimated, in so many cases). It's by far not the most accurate representation of a website's worth.
What is a server? It's basically a physical storage device (one that, sometimes, makes up several virtual servers for the cheaper shared hosting) that holds all the files and databases associated with a specific website or websites. Obviously, it's a touch more complicated than that (servers also have processors), but the essence is quite simple - your browser contacts the server, which then sends all the neccessary information and files to your computer. Each physical server has a unique IP address assigned to it, too, for easy recognition.
If you need more raw data, here's what we managed to gather:
Header information |
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HTTP/1.1 302 Found Date: Wed, 20 Jul 2016 09:41:55 GMT Server: Apache X-Frame-Options: SAMEORIGIN Location: http://www.ethelm.com/ Vary: Accept-Encoding Content-Length: 0 Content-Type: text/html; charset=iso-8859-1 HTTP/1.1 200 OK Content-Language: en-US Content-Type: text/html;charset=UTF-8 Date: Wed, 20 Jul 2016 09:41:55 GMT Server: nginx Set-Cookie: JSESSIONID=85494B08E6020AE793714A0195824076.b2c-ethelm-prdv142-app0001; Path=/; HttpOnly Set-Cookie: JSESSIONID=85494B08E6020AE793714A0195824076.b2c-ethelm-prdv142-app0001; Path=/; HttpOnly Set-Cookie: customer=none; Expires=Fri, 03-Aug-2018 09:41:55 GMT; Path=/ Set-Cookie: basket=none; Expires=Wed, 03-Aug-2016 09:41:55 GMT; Path=/ Set-Cookie: abtest=""; Expires=Thu, 01-Jan-1970 00:00:10 GMT; Path=/ Set-Cookie: abtestversion=""; Expires=Thu, 01-Jan-1970 00:00:10 GMT; Path=/ Set-Cookie: JSESSIONID=85494B08E6020AE793714A0195824076.b2c-ethelm-prdv142-app0001; Path=/; HttpOnly Set-Cookie: JSESSIONID=85494B08E6020AE793714A0195824076.b2c-ethelm-prdv142-app0001; Path=/; HttpOnly Set-Cookie: JSESSIONID=85494B08E6020AE793714A0195824076.b2c-ethelm-prdv142-app0001; Path=/; HttpOnly Set-Cookie: JSESSIONID=85494B08E6020AE793714A0195824076.b2c-ethelm-prdv142-app0001; Path=/; HttpOnly Set-Cookie: JSESSIONID=85494B08E6020AE793714A0195824076.b2c-ethelm-prdv142-app0001; Path=/; HttpOnly Vary: Accept-Encoding Via: 1.0 modsec.shopatron.com Transfer-Encoding: chunked |
WHOIS entry |
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Whois Server Version 2.0 Domain names in the .com and .net domains can now be registered with many different competing registrars. Go to http://www.internic.net for detailed information. Domain Name: ETHELM.COM Registrar: NOM IQ LTD (DBA COM LAUDE) Sponsoring Registrar IANA ID: 470 Whois Server: whois.comlaude.com Referral URL: http://www.comlaude.com Name Server: ISWFW1.EU.EFFEM.COM Name Server: MGFIRE.EFFEM.COM Name Server: TIERRA.AP.EFFEM.COM Status: clientDeleteProhibited https://icann.org/epp#clientDeleteProhibited Status: clientTransferProhibited https://icann.org/epp#clientTransferProhibited Status: clientUpdateProhibited https://icann.org/epp#clientUpdateProhibited Updated Date: 24-jan-2016 Creation Date: 09-may-1995 Expiration Date: 10-may-2017 >>> Last update of whois database: Wed, 20 Jul 2016 09:41:53 GMT <<< For more information on Whois status codes, please visit https://icann.org/epp NOTICE: The expiration date displayed in this record is the date the registrar's sponsorship of the domain name registration in the registry is currently set to expire. This date does not necessarily reflect the expiration date of the domain name registrant's agreement with the sponsoring registrar. Users may consult the sponsoring registrar's Whois database to view the registrar's reported date of expiration for this registration. TERMS OF USE: You are not authorized to access or query our Whois database through the use of electronic processes that are high-volume and automated except as reasonably necessary to register domain names or modify existing registrations; the Data in VeriSign Global Registry Services' ("VeriSign") Whois database is provided by VeriSign for information purposes only, and to assist persons in obtaining information about or related to a domain name registration record. VeriSign does not guarantee its accuracy. By submitting a Whois query, you agree to abide by the following terms of use: You agree that you may use this Data only for lawful purposes and that under no circumstances will you use this Data to: (1) allow, enable, or otherwise support the transmission of mass unsolicited, commercial advertising or solicitations via e-mail, telephone, or facsimile; or (2) enable high volume, automated, electronic processes that apply to VeriSign (or its computer systems). The compilation, repackaging, dissemination or other use of this Data is expressly prohibited without the prior written consent of VeriSign. You agree not to use electronic processes that are automated and high-volume to access or query the Whois database except as reasonably necessary to register domain names or modify existing registrations. VeriSign reserves the right to restrict your access to the Whois database in its sole discretion to ensure operational stability. VeriSign may restrict or terminate your access to the Whois database for failure to abide by these terms of use. VeriSign reserves the right to modify these terms at any time. The Registry database contains ONLY .COM, .NET, .EDU domains and Registrars. |
Typos are not uncommon, not even with website addresses. More than that, the more popular the website, the more typos there tend to happen. We have gathered and generated the following list of most frequently encountered mistypes for ethelm.com:
Here is a list of some more reports for you to check. If you found this one on ethelm.com useful, the following list will be of interest to you, too:
This list contains 370 top level domain variantions for ethelm.com domain name: