Website SEO Analysis
In-Depth

Detailed Website Analysis

The basic overview not enough? Let's dive deeper.

Page speed overview

• It takes around 1.4833 seconds for the homepage to fully load. This is a very good result, as search engines prioritize websites that are quick to load.
• It's worth to note the HTML of the page is around 14.5 kilobytes in size. A good result that should not impact load speed in any negative way.
• Judging by tags, the homepage contains at least 10 images. A great amount! Not too many, at least. Images should not impact page load speed negatively.
• Our database tells us around 24 server requests are made before the homepage is loaded completely. This is a pleasingly low number of server requests and adds to the improvement of website load speed.

Alexa rank up close and personal

Alexa, perhaps the oldest ranking system of its sort, bases it's website rating on approximated number of visitors of a specific page. In other words, the more visitors, the higher the global and local ranks. As of recently, Alexa has well over four million websites ranked. Having said all that, Alexa rank should be taken with a grain of salt. Or a massive bucketload. In other words, we think it to be greatly overrated, as it never takes into account how popular a website is within its niche.

• Alexa claims brandscope.com.au takes up 805,871 place globally, among all the indexed websites. We updated this information on 2018-01-30.
• Compare that to the best rank this website has taken 2018-01-29, which is 761,078.
• As far as we know, the worst position for brandscope.com.au was 998,088 (on 2017-10-02).
• The average Alexa rank for brandscope.com.au is 903,616 at this time.

Host Server In-Depth

What is a server? It's basically a physical storage device (one that, sometimes, makes up several virtual servers for the cheaper shared hosting) that holds all the files and databases associated with a specific website or websites. Obviously, it's a touch more complicated than that (servers also have processors), but the essence is quite simple - your browser contacts the server, which then sends all the neccessary information and files to your computer. Each physical server has a unique IP address assigned to it, too, for easy recognition.

• The current IP address for this website's server is 54.252.99.186.
• Server seems to be online.

HTTP header and raw WHOIS entry

If you need more raw data, here's what we managed to gather:

HTTP/1.1 200 OK
Content-Type: text/html; charset=utf-8
Content-Length: 14564
Connection: keep-alive
Status: 200 OK
X-Frame-Options: SAMEORIGIN
X-XSS-Protection: 1; mode=block
X-Content-Type-Options: nosniff
ETag: "bcc3c60809ab3c353561d389915cf368"
Cache-Control: max-age=0, private, must-revalidate
X-Request-Id: 66664e58-2251-4349-aa11-d8da1ec3c5be
X-Runtime: 0.032091
X-Powered-By: Phusion Passenger 4.0.58
Date: Sun, 22 Oct 2017 02:37:11 GMT
Server: nginx/1.6.2 + Phusion Passenger 4.0.58

Domain Name:                     brandscope.com.au
Last Modified:                   31-Jan-2017 13:42:24 UTC
Status:                          ok
Registrar Name:                  VentraIP Wholesale
Registrant:                      BRANDSCOPE PTY LTD
Registrant ID:                   ACN 148971680
Eligibility Type:                Company
Registrant Contact ID:           VIP-AU19337
Registrant Contact Name:         Bryan Heenan
Registrant Contact Email:        Visit whois.ausregistry.com.au for Web based WhoIs
Tech Contact ID:                 VIP-AU19338
Tech Contact Name:               Bryan Heenan
Tech Contact Email:              Visit whois.ausregistry.com.au for Web based WhoIs
Name Server:                     ns1.nameserver.net.au
Name Server IP:                  112.140.176.177
Name Server IP:                  2400:b800:0:1:0:0:0:11
Name Server:                     ns2.nameserver.net.au
Name Server IP:                  112.140.180.177
Name Server IP:                  2400:b800:1:1:0:0:0:11
Name Server:                     ns3.nameserver.net.au
Name Server IP:                  2600:3c01:0:0:f03c:91ff:fe93:5b9a
Name Server IP:                  96.126.96.208
DNSSEC:                          unsigned