Website SEO Analysis
In-Depth

Detailed Website Analysis

The basic overview not enough? Let's dive deeper.

Page speed overview

• It takes around 1.0105 seconds for the homepage to fully load. This is a very good result, as search engines prioritize websites that are quick to load.
• It's worth to note the HTML of the page is around 79.4 kilobytes in size. A good result that should not impact load speed in any negative way.
• Judging by tags, the homepage contains at least 24 images. A great amount! Not too many, at least. Images should not impact page load speed negatively.
• Our database tells us around 72 server requests are made before the homepage is loaded completely. Wow, that's a lot. Certainly, so many server requests contribute to slower page load times.

Alexa rank up close and personal

Alexa, perhaps the oldest ranking system of its sort, bases it's website rating on approximated number of visitors of a specific page. In other words, the more visitors, the higher the global and local ranks. As of recently, Alexa has well over four million websites ranked. Having said all that, Alexa rank should be taken with a grain of salt. Or a massive bucketload. In other words, we think it to be greatly overrated, as it never takes into account how popular a website is within its niche.

• Alexa claims blackanddecker.it takes up 425,887 place globally, among all the indexed websites. We updated this information on 2018-01-22.
• Compare that to the best rank this website has taken 2015-12-30, which is 275,400.
• The delta of this rank over the last three months is around 2527.
• As far as we know, the worst position for blackanddecker.it was 999,670 (on 2014-10-13).
• The average Alexa rank for blackanddecker.it is 506,852 at this time.

Host Server In-Depth

What is a server? It's basically a physical storage device (one that, sometimes, makes up several virtual servers for the cheaper shared hosting) that holds all the files and databases associated with a specific website or websites. Obviously, it's a touch more complicated than that (servers also have processors), but the essence is quite simple - your browser contacts the server, which then sends all the neccessary information and files to your computer. Each physical server has a unique IP address assigned to it, too, for easy recognition.

• The current IP address for this website's server is 185.11.253.3.
• Server seems to be online.

HTTP header and raw WHOIS entry

If you need more raw data, here's what we managed to gather:

HTTP/1.1 301 Moved Permanently
Content-Length: 239
Content-Type: text/html
Location: http://www.blackanddecker.it/
Server: Microsoft-IIS/8.5
Access-Control-Allow-Origin: *
Access-Control-Allow-Headers: Content-Type
Date: Wed, 25 May 2016 08:19:16 GMT
Connection: close

HTTP/1.1 200 OK
Cache-Control: private
Content-Length: 25963
Content-Type: text/html; charset=utf-8
Server: Microsoft-IIS/8.5
X-AspNet-Version: 2.0.50727
Set-Cookie: ASP.NET_SessionId=h1bosafikjz1ogre13ctfsaw; path=/; HttpOnly
Access-Control-Allow-Origin: *
Access-Control-Allow-Headers: Content-Type
Date: Wed, 25 May 2016 08:19:17 GMT

********************************************************************* * Please note that the following result could be a subgroup of


* * the data contained in the database.














 * *
































 * * Additional information can be visualized at:










* * http://www.nic.it/cgi-bin/Whois/whois.cgi











 * *********************************************************************
Domain:





 blackanddecker.it Status:





 ok Created:





2000-04-28 00:00:00 Last Update:



2016-05-14 00:41:21 Expire Date:



2017-04-28
Registrant
 Organization:

 Stanley Black & Decker Italia S.r.l.
 Address:




C/O EnergyPark









 Via Monza 7/A









 Vimercate









 20871









 MB









 IT
 Created:




2014-06-11 23:34:47
 Last Update:


2014-06-11 23:34:47
Admin Contact
 Name:





 Claudio Pavan
 Organization:

 Stanley Black & Decker Italia S.r.l.
 Address:




C/O EnergyPark









 Via Monza 7/A









 Vimercate









 20871









 MB









 IT
 Created:




2014-06-11 23:34:47
 Last Update:


2014-06-11 23:34:47
Technical Contacts
 Name:





 Black & Decker Italia SpA
 Organization:

 Black & Decker Italia SpA
 Address:




Viale Elvezia 2









 Monza









 20052









 MI









 IT
 Created:




2013-04-28 01:06:02
 Last Update:


2013-04-28 01:06:02
Registrar
 Organization:

 MarkMonitor International Limited
 Name:





 MARKMONITOR-REG
 Web:






https://www.markmonitor.com/
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