Perhaps the most relevant statistics data that we could gather is presented here:
Data type/Website parameter | Status or value | Our findings |
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Site title (meta) | Office Supplies, Stationery and Furniture from Viking | Sticking to between 50-60 characters for meta title length is a good idea. The length of this website's meta title is 53. |
Website meta description | Viking is a leading supplier of office supplies, including everything from stationery and ink cartridges to office furniture. FREE DELIVERY AVAILABLE. | The length of the meta description is 150 characters. Google recommends up to around 280-320 characters at the most. |
Metadata keywords | office supplies,office supply,business supply,business supplies,home office supplies,office furniture,home office furniture,discount office furniture,paper,office paper,laser paper,fax paper,copy paper,copier paper,recycled paper,paper clips,staples,staplers,staple,ink,ink cartridges,printer ink,hp ink,inkjet cartridges,laser cartridges, toner,printer toner,toner catridge,office machines,office technology,laser,laserjet,business forms,office forms,niceday,stationery,stationary,envelopes,bubble wrap,labels,archiving,office seating. | Oh. It's unexpected, to put it mildly, to see meta keywords still being used. After all, they are no longer a ranking factor and associate with spam more than anything else. |
Website load speed | Approximately 0.1203 seconds | Website load speed is on a good level, great! But if an improvement can be made, it's always for the better. |
Rank by Alexa | 55,344 | The site is among the more popular ones, according to Alexa. How accurate the rank is remains a question. |
Global rank by Quantcast | 70,270, after last update | According to Quantcast metris, the website is quite popular. |
Pages linking back | We counted 16 | Such a low amount of backlinks is insufficient and either shows the website is of low quality, or does not reach a wide audience. |
Size of page HTML | 9KB | This is a very good result, as search engines prioritize websites that are quick to load. |
Server data | Server seems to be online. IP adress for this domain is 192.33.31.226. | Due to lack of data, we can't provide a meaningful insight. |
Status of domain | Date of registry: 1997-04-04 00:00:00 | Due to lack of data, we can't provide a meaningful insight. viking-direct.co.uk has been registered at Corporation Service Company (UK) Limited |
The basic overview not enough? Let's dive deeper.
Alexa, perhaps the oldest ranking system of its sort, bases it's website rating on approximated number of visitors of a specific page. In other words, the more visitors, the higher the global and local ranks. As of recently, Alexa has well over four million websites ranked. Having said all that, Alexa rank should be taken with a grain of salt. Or a massive bucketload. In other words, we think it to be greatly overrated, as it never takes into account how popular a website is within its niche.
QUANTCAST is very similar to Alexa, though perhaps enjoys an overall better user opinion even if, by comparison, the data processing company's rank index is smaller. The main interest of QUANTCAST is real-time audience analysis, so again the rank is based on traffic. QUANTCAST gathers this data mainly for advertising purposes of other companies. We know that, so far, QUANTCAST has ranked 110,407,963 websites, give or take a few. With all of this said, Quantcast rank is not really any more useful than that of Alexa and most similar ranking systems. Few of them, if any, take context into account and rate websites purely on traffic numbers (guesstimated, in so many cases). It's by far not the most accurate representation of a website's worth.
What is a server? It's basically a physical storage device (one that, sometimes, makes up several virtual servers for the cheaper shared hosting) that holds all the files and databases associated with a specific website or websites. Obviously, it's a touch more complicated than that (servers also have processors), but the essence is quite simple - your browser contacts the server, which then sends all the neccessary information and files to your computer. Each physical server has a unique IP address assigned to it, too, for easy recognition.
If you need more raw data, here's what we managed to gather:
Header information |
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HTTP/1.1 301 Moved Permanently Date: Sat, 05 Mar 2016 20:32:35 GMT Location: http://www.viking-direct.co.uk/ Cache-Control: max-age=14400 Expires: Sun, 06 Mar 2016 00:32:35 GMT Content-Length: 239 Content-Type: text/html; charset=iso-8859-1 HTTP/1.1 200 OK Server: instart/nginx Content-Type: text/html; charset=UTF-8 Transfer-Encoding: chunked Connection: keep-alive Content-Language: en-US Date: Sat, 05 Mar 2016 20:32:41 GMT Age: 0 Set-Cookie: JSESSIONID=0000OtY3_19gPQ45rEn3odGlcvE:19rv7e4tq; Path=/; HttpOnly Set-Cookie: jsession_unique_id=1457209990412; Expires=Sat, 05-Mar-16 22:03:10 GMT; Path=/ Set-Cookie: CU_BRAND=VKG; Expires=Tue, 28-Feb-17 20:33:10 GMT; Path=/ Set-Cookie: IBSD_LOCALE=en_GB; Expires=Tue, 28-Feb-17 20:33:10 GMT; Path=/ Set-Cookie: CID_CART_COOKIE=OtY3_19gPQ45rEn3odGlcvE; Expires=Mon, 04-Apr-16 20:33:10 GMT; Path=/ Set-Cookie: CID_CART_COOKIE=OtY3_19gPQ45rEn3odGlcvE; Expires=Mon, 04-Apr-16 20:33:10 GMT; Path=/ Set-Cookie: CID_CART_COOKIE=OtY3_19gPQ45rEn3odGlcvE; Expires=Mon, 04-Apr-16 20:33:10 GMT; Path=/ Set-Cookie: CID_CART_COOKIE=OtY3_19gPQ45rEn3odGlcvE; Expires=Mon, 04-Apr-16 20:33:10 GMT; Path=/ Set-Cookie: cookie_abtest_RR_API_TEST=RR_API_ENABLED; Path=/ Set-Cookie: CID_CART_COOKIE=OtY3_19gPQ45rEn3odGlcvE; Expires=Mon, 04-Apr-16 20:33:10 GMT; Path=/ Set-Cookie: CID_CART_COOKIE=OtY3_19gPQ45rEn3odGlcvE; Expires=Mon, 04-Apr-16 20:33:10 GMT; Path=/ Set-Cookie: cookie_abtest_RR_API_TEST=RR_API_ENABLED; Path=/ Set-Cookie: dtCookie=|VmlraW5nK0RpcmVjdCtVS3ww; Path=/; Domain=.viking-direct.co.uk Expires: Thu, 01 Jan 1970 00:00:00 GMT Cache-Control: no-cache,no-store,max-age=0 X-Powered-By: Servlet/3.0 Vary: Accept-Encoding,User-Agent Pragma: No-cache X-Instart-Streaming: HtmlStreaming:MISS,user_agent_filter;InstantLoad:SKIP,optimization_disabled X-Instart-Request-ID: 2100544859074330410:FWP01-CPVNPPRY06:1457209961:1145 |
WHOIS entry |
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Domain name: viking-direct.co.uk Registrant: Office Depot, Inc. Registrant type: Non-UK Corporation Registrant's address: 2200 Old Germantown Road Delray Beach Delray Beach Florida 33445 United States Data validation: Nominet was able to match the registrant's name and address against a 3rd party data source on 10-Dec-2012 Registrar: Corporation Service Company (UK) Limited [Tag = CSC-CORP-DOMAINS] URL: http://www.cscprotectsbrands.com Relevant dates: Registered on: 04-Apr-1997 Expiry date: 04-Apr-2017 Last updated: 29-Dec-2015 Registration status: Registered until expiry date. Name servers: pdns81.ultradns.biz pdns81.ultradns.com pdns81.ultradns.net pdns81.ultradns.org WHOIS lookup made at 20:32:46 05-Mar-2016 -- This WHOIS information is provided for free by Nominet UK the central registry for .uk domain names. This information and the .uk WHOIS are: Copyright Nominet UK 1996 - 2016. You may not access the .uk WHOIS or use any data from it except as permitted by the terms of use available in full at http://www.nominet.uk/whoisterms, which includes restrictions on: (A) use of the data for advertising, or its repackaging, recompilation, redistribution or reuse (B) obscuring, removing or hiding any or all of this notice and (C) exceeding query rate or volume limits. The data is provided on an 'as-is' basis and may lag behind the register. Access may be withdrawn or restricted at any time. |
Typos are not uncommon, not even with website addresses. More than that, the more popular the website, the more typos there tend to happen. We have gathered and generated the following list of most frequently encountered mistypes for viking-direct.co.uk:
Here is a list of some more reports for you to check. If you found this one on viking-direct.co.uk useful, the following list will be of interest to you, too:
This list contains 370 top level domain variantions for viking-direct.co.uk domain name: