Perhaps the most relevant statistics data that we could gather is presented here:
Data type/Website parameter | Status or value | Our findings |
---|---|---|
Site title (meta) | Home | Sticking to between 50-60 characters for meta title length is a good idea. The length of this website's meta title is 4. |
Website meta description | A description has not been provided for this site. | The length of the meta description is 50 characters. Google recommends up to around 280-320 characters at the most. |
Metadata keywords | Nestle New Zealand, Nestle NZ, Nestle NZ Home, NZ Nestle, Nestle Homepage, Nestle NZ homepage, Nestle New Zealand home, nestle.nz | Oh. It's unexpected, to put it mildly, to see meta keywords still being used. After all, they are no longer a ranking factor and associate with spam more than anything else. |
Website load speed | Approximately 1.9264 seconds | It takes too long to load the website – we would suggest the webmaster to look into it. |
Rank by Alexa | 997,535 | We are not fans of the Alexa rank, but if we base our assumptions on it, the website is not that popular. |
Global rank by Quantcast | 463,053, after last update | Based on the gathered data, Quantcast does not consider this website to be popular. Take it for what it's worth. |
Homepage links | Approximately 118 | A good amount of links and nothing to worry about. |
Pages linking back | We counted 57 | Such a low amount of backlinks is insufficient and either shows the website is of low quality, or does not reach a wide audience. |
Size of page HTML | 41.8KB | If it were up to us, we'd urge the webmaster to improve. The result isn't very good, you see. Just saying. |
Server data | Server seems to be online. IP adress for this domain is 45.60.13.250. | Due to lack of data, we can't provide a meaningful insight. |
The basic overview not enough? Let's dive deeper.
A website is not just Quantcast ranks and meta information. There is a whole lot more to it. Let's give it a proper look now, shall we?
Data type/Website parameter | Status or value | Our findings |
---|---|---|
Similar websites | nelsonsnaturalworld.com nestle.com.au nestle.co.za nestlechoosewellness.co.nz nestle-ea.com |
While we can't speak with a hundred percent certainty, these website seem to fall into the same category as nestle.co.nz. Thus, they probably target the same audience and, likely, keywords. |
The following statistics are provided only as an approximation. We can't guarantee the numbers are absolutely correct, but we do believe they are very much within the ballpark and, as such, can give a pretty good idea about the popularity of this website.
Let's start with some telling numbers and then break it all down.
Data type/Website parameter | Status or value | Our findings |
---|---|---|
Average visit time | 1:58 | Visitors spend a decent amount of time reading the website. |
Alexa, perhaps the oldest ranking system of its sort, bases it's website rating on approximated number of visitors of a specific page. In other words, the more visitors, the higher the global and local ranks. As of recently, Alexa has well over four million websites ranked. Having said all that, Alexa rank should be taken with a grain of salt. Or a massive bucketload. In other words, we think it to be greatly overrated, as it never takes into account how popular a website is within its niche.
QUANTCAST is very similar to Alexa, though perhaps enjoys an overall better user opinion even if, by comparison, the data processing company's rank index is smaller. The main interest of QUANTCAST is real-time audience analysis, so again the rank is based on traffic. QUANTCAST gathers this data mainly for advertising purposes of other companies. We know that, so far, QUANTCAST has ranked 199,096,082 websites, give or take a few. With all of this said, Quantcast rank is not really any more useful than that of Alexa and most similar ranking systems. Few of them, if any, take context into account and rate websites purely on traffic numbers (guesstimated, in so many cases). It's by far not the most accurate representation of a website's worth.
What is a server? It's basically a physical storage device (one that, sometimes, makes up several virtual servers for the cheaper shared hosting) that holds all the files and databases associated with a specific website or websites. Obviously, it's a touch more complicated than that (servers also have processors), but the essence is quite simple - your browser contacts the server, which then sends all the neccessary information and files to your computer. Each physical server has a unique IP address assigned to it, too, for easy recognition.
If you need more raw data, here's what we managed to gather:
Header information |
---|
HTTP/1.1 200 OK Cache-Control: private, max-age=0 Content-Type: text/html; charset=utf-8 Expires: Sun, 09 Jul 2017 21:38:06 GMT Last-Modified: Mon, 24 Jul 2017 21:38:06 GMT Server: IIS SPRequestGuid: 6b0d7afe-8c2f-4ec7-8af4-27bb71bea311 X-SharePointHealthScore: 0 Set-Cookie: DeviceSelector=0; expires=Wed, 23-Aug-2017 21:38:06 GMT; path=/; secure SVR: P-P012 X-UA-Compatible: IE=Edge X-Frame-Options: SAMEORIGIN Date: Mon, 24 Jul 2017 21:38:05 GMT Set-Cookie: visid_incap_41412=KypdpdgQT1iDWSD7fmG1x75odlkAAAAAQUIPAAAAAAA5Y29iuW6xN5xs4x14ggcJ; expires=Tue, 24 Jul 2018 08:23:17 GMT; path=/; Domain=.nestle.co.nz Set-Cookie: incap_ses_108_41412=7jvbbVNvNFWDBgdPFbN/Ab5odlkAAAAAWhPmMJ3pCUhcQLoLTrV1ng==; path=/; Domain=.nestle.co.nz Set-Cookie: ___utmvmlcuIEYB=ymfAQXUItMV; path=/; Max-Age=900 Set-Cookie: ___utmvalcuIEYB=zPuQFhe; path=/; Max-Age=900 Set-Cookie: ___utmvblcuIEYB=LZc XuaOtalR: otd; path=/; Max-Age=900 X-Iinfo: 2-36783109-36783110 NNNN CT(123 252 0) RT(1500932285898 26) q(0 0 4 -1) r(7 7) U19 X-CDN: Incapsula Transfer-Encoding: chunked |
WHOIS entry |
---|
version: 8.0 query_datetime: 2017-07-10T22:11:18+12:00 domain_name: nestle.co.nz query_status: 200 Active domain_dateregistered: 1996-11-08T00:00:00+13:00 domain_datebilleduntil: 2018-11-25T00:00:00+13:00 domain_datelastmodified: 2016-05-05T20:45:53+12:00 domain_delegaterequested: yes domain_signed: no registrar_name: Nom IQ LTD registrar_address1: 28-30 Little Russell Street registrar_city: London registrar_postalcode: WC1A 2HN registrar_country: GB (UNITED KINGDOM) registrar_phone: +44 20 7421 8250 registrar_fax: +44 87 0011 818 registrar_email: registrant_contact_name: Nestle New Zealand Limited registrant_contact_address1: 1 Broadway registrant_contact_address2: P.O. Box 1784 registrant_contact_city: NEWMARKET registrant_contact_province: Auckland registrant_contact_postalcode: 1015 registrant_contact_country: NZ (NEW ZEALAND) registrant_contact_phone: +64 293672883 registrant_contact_email: admin_contact_name: Nestle New Zealand Limited admin_contact_address1: 1 Broadway admin_contact_address2: P.O. Box 1784 admin_contact_city: NEWMARKET admin_contact_province: Auckland admin_contact_postalcode: 1015 admin_contact_country: NZ (NEW ZEALAND) admin_contact_phone: +64 293672883 admin_contact_email: technical_contact_name: Societe des Produits Nestle S.A. technical_contact_address1: Avenue Nestle 55 technical_contact_city: Vevey technical_contact_province: Vaud technical_contact_postalcode: CH-1800 technical_contact_country: CH (SWITZERLAND) technical_contact_phone: +41 219242700 technical_contact_fax: +41 219242700 technical_contact_email: DSU. ns_name_01: aoadns1.nestle.com ns_name_02: amsdns1.nestle.com ns_name_03: ctrdns1.nestle.com ns_name_04: eurdns1.nestle.com |
Typos are not uncommon, not even with website addresses. More than that, the more popular the website, the more typos there tend to happen. We have gathered and generated the following list of most frequently encountered mistypes for nestle.co.nz:
Here is a list of some more reports for you to check. If you found this one on nestle.co.nz useful, the following list will be of interest to you, too:
This list contains 370 top level domain variantions for nestle.co.nz domain name: