Website SEO Analysis
In-Depth

Detailed Website Analysis

The basic overview not enough? Let's dive deeper.

fairness.org Data In-Depth

A website is not just Quantcast ranks and meta information. There is a whole lot more to it. Let's give it a proper look now, shall we?

Page speed overview

• It takes around 2.8287 seconds for the homepage to fully load. If it were up to us, we'd urge the webmaster to improve. The result isn't very good, you see. Just saying.
• It's worth to note the HTML of the page is around 23.7 kilobytes in size. A good result that should not impact load speed in any negative way.
• Judging by tags, the homepage contains at least 7 images. A great amount! Not too many, at least. Images should not impact page load speed negatively.
• Our database tells us around 36 server requests are made before the homepage is loaded completely. This is a pleasingly low number of server requests and adds to the improvement of website load speed.

Alexa rank up close and personal

Alexa, perhaps the oldest ranking system of its sort, bases it's website rating on approximated number of visitors of a specific page. In other words, the more visitors, the higher the global and local ranks. As of recently, Alexa has well over four million websites ranked. Having said all that, Alexa rank should be taken with a grain of salt. Or a massive bucketload. In other words, we think it to be greatly overrated, as it never takes into account how popular a website is within its niche.

• Alexa claims fairness.org takes up 10,824,228 place globally, among all the indexed websites.
• The delta of this rank over the last three months is around 2239729.

QUANTCAST rating in detail

QUANTCAST is very similar to Alexa, though perhaps enjoys an overall better user opinion even if, by comparison, the data processing company's rank index is smaller. The main interest of QUANTCAST is real-time audience analysis, so again the rank is based on traffic. QUANTCAST gathers this data mainly for advertising purposes of other companies. We know that, so far, QUANTCAST has ranked 43,897,769 websites, give or take a few. With all of this said, Quantcast rank is not really any more useful than that of Alexa and most similar ranking systems. Few of them, if any, take context into account and rate websites purely on traffic numbers (guesstimated, in so many cases). It's by far not the most accurate representation of a website's worth.

• As reported by Quantcast, the website takes up 922,362 place globally. This rating was last checked on 2015-02-05.
• The best Quantcast rank of 89,425 was achieved on 2015-01-06.
• As far as we know, the worst position for fairness.org was 922,362 (on 2015-02-05).

Host Server In-Depth

What is a server? It's basically a physical storage device (one that, sometimes, makes up several virtual servers for the cheaper shared hosting) that holds all the files and databases associated with a specific website or websites. Obviously, it's a touch more complicated than that (servers also have processors), but the essence is quite simple - your browser contacts the server, which then sends all the neccessary information and files to your computer. Each physical server has a unique IP address assigned to it, too, for easy recognition.

• The current IP address for this website's server is 67.205.13.10.
• Server seems to be online.

HTTP header and raw WHOIS entry

If you need more raw data, here's what we managed to gather:

HTTP/1.1 200 OK
Date: Mon, 27 Nov 2017 21:42:37 GMT
Server: Apache
Link: <https://www.fairness.org/wp-json/>; rel="https://api.w.org/", <https://www.fairness.org/>; rel=shortlink
Content-Length: 24099
Content-Type: text/html; charset=UTF-8

Domain Name: FAIRNESS.ORG
Registry Domain ID: D2868309-LROR
Registrar WHOIS Server:
Registrar URL: http://www.networksolutions.com
Updated Date: 2017-02-11T08:55:32Z
Creation Date: 1997-04-11T04:00:00Z
Registry Expiry Date: 2022-04-12T04:00:00Z
Registrar Registration Expiration Date:
Registrar: Network Solutions, LLC
Registrar IANA ID: 2
Registrar Abuse Contact Email:
Registrar Abuse Contact Phone:
Reseller:
Domain Status: clientTransferProhibited https://icann.org/epp#clientTransferProhibited
Registry Registrant ID: C2875732-LROR
Registrant Name: Fairness Campaign of Louisville
Registrant Organization: Fairness Campaign of Louisville
Registrant Street: PO Box 3431
Registrant City: Louisville
Registrant State/Province: KY
Registrant Postal Code: 40201-3431
Registrant Country: US
Registrant Phone: +1.5028930788
Registrant Phone Ext:
Registrant Fax: +1.9999999999
Registrant Fax Ext:
Registrant Email: 
Registry Admin ID: C125563124-LROR
Admin Name: Laura Reece
Admin Organization: Fairness Campaign
Admin Street: 2263 FRANKFORT AVE
Admin City: LOUISVILLE
Admin State/Province: KY
Admin Postal Code: 40206-2407
Admin Country: US
Admin Phone: +1.5028930788
Admin Phone Ext:
Admin Fax: +1.9999999999
Admin Fax Ext:
Admin Email: 
Registry Tech ID: C2875732-LROR
Tech Name: Fairness Campaign of Louisville
Tech Organization: Fairness Campaign of Louisville
Tech Street: PO Box 3431
Tech City: Louisville
Tech State/Province: KY
Tech Postal Code: 40201-3431
Tech Country: US
Tech Phone: +1.5028930788
Tech Phone Ext:
Tech Fax: +1.9999999999
Tech Fax Ext:
Tech Email: 
Name Server: NS15.WORLDNIC.COM
Name Server: NS16.WORLDNIC.COM
DNSSEC: unsigned
URL of the ICANN Whois Inaccuracy Complaint Form: https://www.icann.org/wicf/
>>> Last update of WHOIS database: 2017-05-05T13:41:47Z <<<
For more information on Whois status codes, please visit https://icann.org/epp
Access to Public Interest Registry WHOIS information is provided to assist persons in determining the contents of a domain name registration record in the Public Interest Registry registry database. The data in this record is provided by Public Interest Registry for informational purposes only, and Public Interest Registry does not guarantee its accuracy. This service is intended only for query-based access. You agree that you will use this data only for lawful purposes and that, under no circumstances will you use this data to: (a) allow, enable, or otherwise support the transmission by e-mail, telephone, or facsimile of mass unsolicited, commercial advertising or solicitations to entities other than the data recipient's own existing customers; or (b) enable high volume, automated, electronic processes that send queries or data to the systems of Registry Operator, a Registrar, or Afilias except as reasonably necessary to register domain names or modify existing registrations. All rights reserved. Public Interest Registry reserves the right to modify these terms at any time. By submitting this query, you agree to abide by this policy.