Perhaps the most relevant statistics data that we could gather is presented here:
Data type/Website parameter | Status or value | Our findings |
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Site title (meta) | Business Insider | Business news, trends and insights | Sticking to between 50-60 characters for meta title length is a good idea. The length of this website's meta title is 53. |
Website meta description | Business news, trends and insights | The length of the meta description is 34 characters. Google recommends up to around 280-320 characters at the most. |
Website load speed | Approximately 2.4594 seconds | It takes too long to load the website – we would suggest the webmaster to look into it. |
Rank by Alexa | 9,298 | The website is very well known according to Alexa. Take that for what it's worth. |
Global rank by Quantcast | 49,127, after last update | According to Quantcast metris, the website is quite popular. |
Homepage links | Approximately 205 | A good amount of links and nothing to worry about. |
Pages linking back | We counted 1,217 | A great amount of backlinks. |
Size of page HTML | 138.7KB | If it were up to us, we'd urge the webmaster to improve. The result isn't very good, you see. Just saying. |
Server data | Server seems to be online. IP adress for this domain is 190.93.244.253. | The location of the server is in San Francisco, California, United States. The hosting service is provided by a known, trustworthy company. |
The basic overview not enough? Let's dive deeper.
A website is not just Quantcast ranks and meta information. There is a whole lot more to it. Let's give it a proper look now, shall we?
Data type/Website parameter | Status or value | Our findings |
---|---|---|
Similar websites | afr.com smh.com.au theaustralian.com.au gizmodo.com.au lifehacker.com.au |
While we can't speak with a hundred percent certainty, these website seem to fall into the same category as businessinsider.com.au. Thus, they probably target the same audience and, likely, keywords. |
The following statistics are provided only as an approximation. We can't guarantee the numbers are absolutely correct, but we do believe they are very much within the ballpark and, as such, can give a pretty good idea about the popularity of this website.
Let's start with some telling numbers and then break it all down.
Data type/Website parameter | Status or value | Our findings |
---|---|---|
Average visit time | 2:04 | Visitors spend a decent amount of time reading the website. |
Alexa, perhaps the oldest ranking system of its sort, bases it's website rating on approximated number of visitors of a specific page. In other words, the more visitors, the higher the global and local ranks. As of recently, Alexa has well over four million websites ranked. Having said all that, Alexa rank should be taken with a grain of salt. Or a massive bucketload. In other words, we think it to be greatly overrated, as it never takes into account how popular a website is within its niche.
QUANTCAST is very similar to Alexa, though perhaps enjoys an overall better user opinion even if, by comparison, the data processing company's rank index is smaller. The main interest of QUANTCAST is real-time audience analysis, so again the rank is based on traffic. QUANTCAST gathers this data mainly for advertising purposes of other companies. We know that, so far, QUANTCAST has ranked 34,529,771 websites, give or take a few. With all of this said, Quantcast rank is not really any more useful than that of Alexa and most similar ranking systems. Few of them, if any, take context into account and rate websites purely on traffic numbers (guesstimated, in so many cases). It's by far not the most accurate representation of a website's worth.
What is a server? It's basically a physical storage device (one that, sometimes, makes up several virtual servers for the cheaper shared hosting) that holds all the files and databases associated with a specific website or websites. Obviously, it's a touch more complicated than that (servers also have processors), but the essence is quite simple - your browser contacts the server, which then sends all the neccessary information and files to your computer. Each physical server has a unique IP address assigned to it, too, for easy recognition.
If you need more raw data, here's what we managed to gather:
Header information |
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HTTP/1.1 301 Moved Permanently Date: Tue, 02 Feb 2016 04:16:19 GMT Content-Type: text/html; charset=iso-8859-1 Transfer-Encoding: chunked Connection: keep-alive Set-Cookie: __cfduid=df1f2a639cd4ffe5c7d9755888f02af891454386578; expires=Wed, 01-Feb-17 04:16:18 GMT; path=/; domain=.businessinsider.com.au; HttpOnly Accept-Ranges: bytes Age: 0 Cache-Status: Miss Location: http://www.businessinsider.com.au/ Server: cloudflare-nginx CF-RAY: 26e314751c8039b2-PHX HTTP/1.1 200 OK Date: Tue, 02 Feb 2016 04:16:19 GMT Content-Type: text/html; charset=UTF-8 Transfer-Encoding: chunked Connection: keep-alive Set-Cookie: __cfduid=d4925c60b212a4aa8feb7bf0aef79cced1454386579; expires=Wed, 01-Feb-17 04:16:19 GMT; path=/; domain=.businessinsider.com.au; HttpOnly Age: 14 Cache-Control: no-store, no-cache, must-revalidate, post-check=0, pre-check=0 Cache-Status: Hit Expires: Thu, 19 Nov 1981 08:52:00 GMT Pragma: no-cache Set-Cookie: PHPSESSID=jlrevdpp4hl1eu2b7gsebkjib7; path=/ Vary: Accept-Encoding X-Pingback: http://www.businessinsider.com.au/xmlrpc.php Server: cloudflare-nginx CF-RAY: 26e3147990dd39d6-PHX |
WHOIS entry |
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Domain Name: businessinsider.com.au Last Modified: 01-May-2015 14:28:18 UTC Status: clientDeleteProhibited Status: clientUpdateProhibited Registrar Name: GoDaddy.com, LLC Registrant: Business Insider, Inc. Eligibility Type: Trademark Owner Eligibility Name: BUSINESS INSIDER Eligibility ID: TM 1525612 Registrant Contact ID: CR147824256 Registrant Contact Name: Julie Hansen Registrant Contact Email: Visit whois.ausregistry.com.au for Web based WhoIs Tech Contact ID: CR147824259 Tech Contact Name: Julie Hansen Tech Contact Email: Visit whois.ausregistry.com.au for Web based WhoIs Name Server: anna.ns.cloudflare.com Name Server: sam.ns.cloudflare.com DNSSEC: unsigned |
Typos are not uncommon, not even with website addresses. More than that, the more popular the website, the more typos there tend to happen. We have gathered and generated the following list of most frequently encountered mistypes for businessinsider.com.au:
Here is a list of some more reports for you to check. If you found this one on businessinsider.com.au useful, the following list will be of interest to you, too:
This list contains 370 top level domain variantions for businessinsider.com.au domain name: