Website SEO Analysis
In-Depth

Detailed Website Analysis

The basic overview not enough? Let's dive deeper.

Page speed overview

• It takes around 1.2731 seconds for the homepage to fully load. This is a very good result, as search engines prioritize websites that are quick to load.
• It's worth to note the HTML of the page is around 2.3 kilobytes in size. A good result that should not impact load speed in any negative way.
• Our database tells us around 3 server requests are made before the homepage is loaded completely. This is a pleasingly low number of server requests and adds to the improvement of website load speed.

Alexa rank up close and personal

Alexa, perhaps the oldest ranking system of its sort, bases it's website rating on approximated number of visitors of a specific page. In other words, the more visitors, the higher the global and local ranks. As of recently, Alexa has well over four million websites ranked. Having said all that, Alexa rank should be taken with a grain of salt. Or a massive bucketload. In other words, we think it to be greatly overrated, as it never takes into account how popular a website is within its niche.

• Alexa claims vistaprint.co.uk takes up 26,190 place globally, among all the indexed websites. We updated this information on 2018-01-29.
• Compare that to the best rank this website has taken 2013-12-14, which is 7,115.
• The delta of this rank over the last three months is around -1885.
• As far as we know, the worst position for vistaprint.co.uk was 29,567 (on 2018-01-20).
• The average Alexa rank for vistaprint.co.uk is 15,058 at this time.

QUANTCAST rating in detail

QUANTCAST is very similar to Alexa, though perhaps enjoys an overall better user opinion even if, by comparison, the data processing company's rank index is smaller. The main interest of QUANTCAST is real-time audience analysis, so again the rank is based on traffic. QUANTCAST gathers this data mainly for advertising purposes of other companies. We know that, so far, QUANTCAST has ranked 323,949,719 websites, give or take a few. With all of this said, Quantcast rank is not really any more useful than that of Alexa and most similar ranking systems. Few of them, if any, take context into account and rate websites purely on traffic numbers (guesstimated, in so many cases). It's by far not the most accurate representation of a website's worth.

• As reported by Quantcast, the website takes up 414,266 place globally. This rating was last checked on 2015-02-05.
• The best Quantcast rank of 89,425 was achieved on 2015-01-06.
• As far as we know, the worst position for vistaprint.co.uk was 763,534 (on 2014-03-14).

Host Server In-Depth

What is a server? It's basically a physical storage device (one that, sometimes, makes up several virtual servers for the cheaper shared hosting) that holds all the files and databases associated with a specific website or websites. Obviously, it's a touch more complicated than that (servers also have processors), but the essence is quite simple - your browser contacts the server, which then sends all the neccessary information and files to your computer. Each physical server has a unique IP address assigned to it, too, for easy recognition.

• The current IP address for this website's server is 165.254.47.121.
• Website is hosted on a server that is located in Ashburn, which is in Virginia, United States. The zip is 20147.
• Server seems to be online.

HTTP header and raw WHOIS entry

If you need more raw data, here's what we managed to gather:

HTTP/1.1 301 Moved Permanently
Age: 0
Cache-Control: private
Date: Fri, 12 Feb 2016 22:53:03 GMT
Expires: Fri, 12 Feb 2016 22:52:04 GMT
Location: http://www.vistaprint.co.uk/?dr=1
P3P: CP="VPRT "
Set-Cookie: v1st=85DC73B92A07C233; path=/; expires=Wed, 19 Feb 2020 14:28:00 GMT; domain=.vistaprint.co.uk
Via: 1.1 varnish-v4
X-AspNetMvc-Version: 4.0
X-Served-By: 400c07c5a02d0bbaa8e2725f0f9f3c31
X-Varnish: 287801654
Content-Length: 0
Connection: keep-alive

HTTP/1.1 200 OK
Content-Type: text/html; charset=utf-8
P3P: CP="VPRT "
X-AspNetMvc-Version: 4.0
X-Served-By: 7d7f1aade809d7fcf07b24f9d4772805
X-Varnish: 277290336
Date: Fri, 12 Feb 2016 22:53:05 GMT
Content-Length: 2299
Connection: keep-alive
Set-Cookie: P=V=31.1&SID=0715574944&PID=346; domain=.vistaprint.co.uk; expires=Sun, 12-Feb-2017 22:53:06 GMT; path=/
Set-Cookie: SITE=sc=on&sps=0&TTASID=&ns=True&SPOTEXT=1&S=3769280604&SUBSN=3499456733&TTID=4392237615&TT=yu6a8wt1CWPRLRslluSxWpbR0t0GWfTLfZlgayxNZZWstI2W%2fbLMdlnOywvZZIcsNuWO3L8%3d&TTup=1455317586&TTSS=3499456733&TTV=829306708323; domain=.vistaprint.co.uk; path=/
Set-Cookie: PSC=PDATE=2%2f12%2f2016+5%3a53%3a06+PM&gld=2%2f12%2f2016+5%3a53%3a06+PM&SID=0715574944&PSID=&pc=on&LANGID=2&VID=829306708323; domain=.vistaprint.co.uk; expires=Sun, 12-Feb-2017 22:53:06 GMT; path=/
Set-Cookie: mvexp=; domain=.vistaprint.co.uk; path=/
Set-Cookie: v1st=F09C08C410711CCA; path=/; expires=Wed, 19 Feb 2020 14:28:00 GMT; domain=.vistaprint.co.uk
Expires: Fri, 12 Feb 2016 22:52:06 GMT
Cache-Control: private

Domain name:



 vistaprint.co.uk


Registrant:



 Vistaprint USA, Incorporated


Registrant type:



 Non-UK Corporation


Registrant's address:



 95 Hayden Ave



 Lexington



 MA



 02421



 United States


Data validation:



 Nominet was able to match the registrant's name and address against a 3rd party data source on 10-Dec-2012


Registered through:



 NetNames Limited



 URL: http://www.netnames.co.uk


Registrar:



 Ascio Technologies Inc. Denmark ? filial af Ascio Technologies Inc. USA t/a Ascio Technologies inc [Tag = ASCIO]



 URL: http://www.ascio.com


Relevant dates:



 Registered on: 13-May-1999



 Expiry date:
13-May-2017



 Last updated:
12-May-2015


Registration status:



 Registered until expiry date.


Name servers:



 ns1-134.akam.net



 ns4-66.akam.net



 ns5-65.akam.net



 ns7-66.akam.net


WHOIS lookup made at 22:53:09 12-Feb-2016
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